When AMP was first introduced, one of the promises Google made to content publishers was that they would be able to sell and distribute their own ads on AMP pages and keep the revenue made from those ads. Those who have seen AMP pages in search results can attest to the fact that they certainly load pages much faster than their non-AMP counterparts — but do they generate as much revenue? One study set out to review the progress made so far to see how ads on AMP are performing

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

Bing News has launched their Bing News PubHub, a place to submit your site to Bing News for inclusion. The post Bing News PubHub, a portal for news publishers to submit their sites for consideration appeared first on Search Engine Land. Please visit Search Engine Land for the full article

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

Every year, the majority of the SEJ team meets up in Vegas for Pubcon. The presentations, panels, and networking events make this one of our favorite times of the year

Ruben Gomez spotted another test, this one is from Google, he posted about it on Twitter and called it material design for desktop.

Advertisers will be able to run AdWords’ new longer text ad format on Bing, too. The post Bing Ads to support Expanded Text Ads: Shows new ads creator UI appeared first on Search Engine Land

Automatically redistribute budget across multiple campaigns. The post Bing Ads now accepting signups for Shared Budgets pilot appeared first on Search Engine Land. Please visit Search Engine Land for the full article

A long, long time ago I was talking to Mike Grehan about search engine rankings. He used the term “the rich get richer”, to explain why sites that live at the top of Google are likely to stay there. One of the reasons is the ease of findability.