A rodeo cowboy gets eight seconds to become a champion. What can content marketers do with nearly twice that time? HubSpot reports it takes less than 15 seconds  for a reader to decide whether or not content is worth the effort

Today on the Google home page is a Doodle, a special Google logo, for Yma Sumac. She was a Peruvian soprano, known as the “The Peruvian Songbird.” She was “one of the most famous proponents of exotica music,” Wikipedia writes..

Today on the Google home page is a Doodle, a special Google logo, for Yma Sumac.

Many of those trying to access the Google AdWords Keyword Planner Tool this morning are being presented with an error that they cannot use the tool because they need to have one active campaign.

Posted by luciamarin This post was originally in YouMoz , and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of Moz, Inc. In this article, we’re going to learn how to create the rel canonical URL tag using Google Tag Manager, and how to insert it in every page of our website so that the correct canonical is automatically generated in each URL.

Posted by luciamarin This post was originally in YouMoz , and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of Moz, Inc. In this article, we’re going to learn how to create the rel canonical URL tag using Google Tag Manager, and how to insert it in every page of our website so that the correct canonical is automatically generated in each URL

Google AdWords has added a feature that lets you sign in with one account and quickly switch between different AdWords accounts without using the MCC (My Client Center). Google is calling it “multiple account access and management…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

Facebook Live broadcasting has been limited to smartphones, but that could be changing soon.

Issues a set of dos and dont’s for testing expanding text ads. The post Google bumps Expanded Text Ad deadline to January 31, 2017 appeared first on Search Engine Land. Please visit Search Engine Land for the full article