Check out the last 5-month trend focused on quick answers/featured snippets in the e-commerce industry, including brands such as Amazon, Staples, REI, eBay, and many others! The post An Analysis of Google’s “Featured Snippets” and 280k E-Commerce Keywords [STUDY] by @rawseo appeared first on Search Engine Journal .

We marketers love to chase shiny objects. It’s part of the constant drive to experiment, optimize, and improve

Posted by Dom-Woodman Imagine you work for an e-commerce company. Wouldn’t it be useful to know the total organic sessions and conversions to all of your products

Being able to define and differentiate between fake news and reputable news is becoming more and more important. Learn all you need to know here

Rhea Drysdale joined #SEJLive to talk about understanding your brand’s reputation through reputation marketing. Rhea also gave examples of companies doing reputation marketing right and shared advice on how teams can work together to build a good reputation for their company. The post SEJ Live: Rhea Drysdale on Understanding Your Brand’s Reputation by @rinadianewrites appeared first on Search Engine Journal .

Improving your Adwords performance can be tough when you start to hit a ceiling. This is when reviewing your account for areas of improvement and implementing new strategies come into their own. This article will cover seven of the most effective strategies for improving your AdWords performance

One-day conferences are emerging as great educational and networking opportunities that are budget friendly for the search marketing industry.

The other day, I reported that Google added ad placement controls for advertisers to help prevent their ads from showing up on hateful, offensive and derogatory content sites. But I guess those assurances were not enough for some of the bigger U.S…

Google has launched a new feature which gives business owners the ability to streamline the process of reclaiming ownership of their GMB listing. The post Google My Business is Now Automating Ownership Conflict Resolution by @MattGSouthern appeared first on Search Engine Journal