Archive for March, 2017

Google Fred Update Targets Ad Heavy, Low Value Content Sites

2017/03/13

The Google Fred Update which we first spotted rolling out early morning on March 8th seems to be fairly big. After reviewing well over 70 sites that were hit by this update, 95% of them share two things in common..

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The Value of a Happy Customer: Action steps to a great customer experience

2017/03/13

A Harris Interactive survey recently commissioned by Lithium found that happy customers – those that have a great brand experience – spend up to one-third of their disposable income with those brands. Customers care even more about their brand experiences than about the products themselves.

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Last Month in Social Media: Updates from February 2017 by @thebigdebowski

2017/03/13

February was a relatively mellow month in the social media world. Facebook only had a few, while smaller players like Pinterest and YouTube had several as well.

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Google Releases Uptime, an App for Watching YouTube Videos With Others by @MattGSouthern

2017/03/13

Uptime, a collaborative YouTube viewing app developed by Google’s Area 120 incubator, has been released for iOS.

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Duh! Linking To Wikipedia Won’t Get You Penalized By Google.

2017/03/13

Sometimes I wonder where some of these rumors come from. Someone actually asked Google’s John Mueller on Twitter if you can get a Google linking penalty for linking your web site to Wikipedia.

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Seasonal SEO: Identifying your merriest times of the year

2017/03/13

Are you tuned in to the seasonal trends that impact your website traffic? If not, check out columnist Laura Scott’s tips for determining which ones may present opportunities for your brand. The post Seasonal SEO: Identifying your merriest times of the year appeared first on Search Engine Land.

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Google to fix missing data from Search Console analytics report soon

2017/03/13

No need to panic over the Google Search Analytics report’s confirmed bug.

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Holi Festival Google doodle brings Hindu celebrations from India & Nepal to the world

2017/03/13

Marking the beginning of Spring, Google says the “Festival of Colors” is a chance to celebrate the triumph of good over evil. The post Holi Festival Google doodle brings Hindu celebrations from India & Nepal to the world appeared first on Search Engine Land.

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Manufacturing FAQs: The workhorse of content and search marketing

2017/03/13

Columnist Dianna Huff explains the benefits of FAQ pages, from improved search rankings to paid search landing pages. The post Manufacturing FAQs: The workhorse of content and search marketing appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Google Algorithmic Penalties Still Happen, Post-Penguin 4.0

2017/03/13

Posted by MichaelC-15022 When Penguin 4.0 launched in September 2016, the story from Gary Illyes of Google was that Penguin now just devalued spammy links, rather than penalizing a site by adjusting the site’s ranking downward, AKA a penalty. Apparently for Penguin there is now “less need” for a disavow, according to a Facebook discussion between Gary Illyes and Barry Schwartz of Search Engine Land back in September.

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