Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google audiobooks, local spam & SEO metrics appeared first on Search Engine Land. Please visit Search Engine Land for the full article

Google announced that they have added a “Donate” button to some non profits in their knowledge cards in the search results. The donate button lets searchers quickly give to the charity they searched for..

Many local businesses are guilty of violating Google My Business guidelines to game the system, and columnist Joy Hawkins has observed rampant problems within the law vertical. The post Law firms spamming Google My Business: Don’t trust your money or your life to them! appeared first on…

How do you measure success within your SEO campaigns? Columnist John Lincoln shares the key metrics he tracks. The post My 12 most important SEO metrics to monitor appeared first on Search Engine Land

Search results will show books available on audiobook apps. The post Google book search now includes audiobook results appeared first on Search Engine Land. Please visit Search Engine Land for the full article

The German-Swiss payment infrastructure provider allows readers to maintain a running tab of per-article charges until a threshold is met. The post LaterPay offers first paywall platform for AMP pages appeared first on Search Engine Land

Google’s John Mueller said on Twitter that time to first byte, as a page speed metric, is not used at all by Google in search or search rankings. John said “AFAIK we currently don’t use TTFB for anything in search/ranking…

Here are three ways to safely update your old articles for SEO and keep your content fresh for readers. The post Safe or Risky SEO: How Dangerous Is It REALLY to Change Your Article Dates

Here are 14 technical SEO tips for e-commerce sites that you can use to improve your site this year. The post 14 Technical SEO Tips to Make Your E-commerce Site Successful in 2018 by @overthetopseo appeared first on Search Engine Journal .

Making a great holiday ad should be simple.