Posted by Dr-Pete Over the past two years, we’ve seen a steady and substantial increase in Featured Snippets on Google SERPs. In our 10,000-keyword daily tracking set, Featured Snippets have gone from about 5.5% of queries in November 2015 to a recent high of just over 16% (roughly tripling).

Sergey Alakov spotted that the Google My Business web search dashboard that launched a couple months ago, now is asking businesses to create ads using AdWords Express…

Did you know that most websites listed and ranking on Google rank without building a single backlink…

Google seems to be testing merging the local pack with knowledge panel data into tabs across the top of the local pack. Sergey Alakov caught this test, although I cannot current replicate it, here is what he shared…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

Some asked Google’s John Mueller if the anchor text you use for your internal links matter for Google. Of course, John Mueller responding suggesting it does. He said “Most links do provide a bit of additional context through their anchor text..

This is the special Thanksgiving SEO video recap where I talk about the changes to the Google featured snippets.

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Happy Thanksgiving cupcakes: Source: Instagram Android candy dispenser:…

What happens when your paid search campaigns are experiencing a sudden and unexpected performance drop? Columnist Jeff Baum shows how to handle this situation — without losing your clients’ trust.