Archive for April, 2019

Winter Is Coming: SEO During Economic Downturns by @tonynwright

2019/04/23

When the economy inevitably tanks, SEO professionals can thrive. But you need to prepare now. Here’s how.

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Google My Business: POI Establishment Category

2019/04/23

I am seeing reports of business owners and local SEOs saying they are seeing a new category being added to some of the business listings they manage. The category is called POI Establishment and folks are confused what this is about, espesially because it can be mixed with their real categories, like barber shop, hair salon, etc.

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New European Google local SERPs prompt users to ‘find results on’ other sites

2019/04/23

Google appears to be trying to prevent a formal local search antitrust complaint.  Please visit Search Engine Land for the full article.

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Will Nofollowed Internal Links Impact Your SEO? by @jennyhalasz

2019/04/23

Will using the nofollow attribute on internal links really make Google suspicious and negatively impact SEO? Find out here. The post Will Nofollowed Internal Links Impact Your SEO?

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Google confirms AJAX (i.e. XHR) calls consume crawl budget

2019/04/23

One more thing to look at if you need to optimize your crawl budget for the most efficient Googlebot crawl of your pages. Please visit Search Engine Land for the full article.

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Top Takeaways from LinkedIn’s New ‘Enlightened Tech Buyer’ Report

2019/04/23

Technology is one of the fastest-growing B2B sectors , for reasons that are self-evident. As new solutions and innovations continue to enhance the way businesses operate across every industry, every key department has increasing tech needs and buying power these days

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Google starts showing more images in the web search results

2019/04/23

It might be time for you to focus a bit more on image SEO. Please visit Search Engine Land for the full article.

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The time has come to optimize for IRLs rather than URLs

2019/04/23

Drive-to-store strategies have reached a tipping point where they can play a significant role in improving performance of online marketing due to more reliable tracking methods. Please visit Search Engine Land for the full article.

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Google Reportedly Tolerated Non-Search Spam by @martinibuster

2019/04/23

Ex-Googler tweets how and why Google tolerated spam on it’s non-search side of products. The post Google Reportedly Tolerated Non-Search Spam by @martinibuster appeared first on Search Engine Journal .

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2019 Earth Day Logos From Google, Bing, Yahoo, Baidu & More

2019/04/23

Today is Earth Day and for the special day the search industry has some special logos and themes. Google has an animated Doodle, Bing has a pretty home page, Baidu has a GIF logo, Yahoo even has a special logo.

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