Google is updating Search Console with support for image license structured data, which can now be tested with the Rich Results tool. The post Google Updates Search Console With More Structured Data Support via @MattGSouthern appeared first on Search Engine Journal .

In February Bing announced it was working on a new Bing Webmaster Tools, we saw some early screen shots of it then.

There are many levers to pull in paid search that will get your results going in the right direction. Here are 15 of them. The post 15 Ways to Optimize a Paid Search Campaign via @SusanEDub appeared first on Search Engine Journal .

The attribute can show when listings appear in Search and Maps and is part of several initiatives aimed at supporting Black business owners. Please visit Search Engine Land for the full article

Bing officially rolls out new Webmaster Tools.

Bing officially rolls out new Webmaster Tools. Offers new SEO Tools that can help sites rank better

Google’s John Mueller was asked in a recent Google webmaster hangout video if negative search results about a brand can hurt that brand’s web site from ranking in Google search. John said no – it shouldn’t. John also talked a bit about if there is a need or not to do reputation management in general

Empathy is more than a buzzword. It’s not a box to be checked, or an added finishing touch for content. If B2B marketers want to successfully engage human audiences and break free from the deluge of irrelevant messages swirling around today’s customers, empathy needs to be at the center of all strategic initiatives from start to finish.

Today on Google’s home page was suppose to be a special Google Doodle, a special Google logo, to get people to wear masks. It showed the different letters in the Google logo, wearing different types of masks and then social distancing

Feedback optimization is the process of using readers’ comments to improve your content. See how this strategy can improve SEO performance while creating better search results for your audience. Please visit Search Engine Land for the full article.