Google has always focused on making user experiences better.

Influencers are well trusted and have earned authority in their niche.

Apple Maps both on iOS devices and desktop seem to now be showing menus from some restaurants. The menus seem to mostly come from Yelp, a partner of Apple.

Most CMOs expect role to change as a result of Covid-19, finds LinkedIn Nearly 75 percent of chief marketing officers believe their role as CMO will change due to the pandemic, to include more branding and greater internal communications, according to recently-released survey data of interest to digital marketers. The Drum 6 Ways COVID-19 has Impacted B2B Influencer Marketing During the pandemic social media users increased their engagement levels with content from industry influencers, lead by the technology industry, which saw a 440 percent increase from 2019 to 2020 — one of several findings of interest to online marketers in recently-released Onalytica report data. Onalytica Most B2B Exhibitors Will Continue Virtual Events Post-Pandemic 68 percent of B2B organization executives see the virtual elements of future physical events creating a continuing hybrid, with the top event value metrics being virtual exhibitor booth traffic and attendees taking part in sponsored sessions and activities, according to newly-released survey data.

Google announced an agreement to pay Australian news publishers who agree to participate in Google News Showcase. The post Google Agrees to Pay for (Some) Australian News via @martinibuster appeared first on Search Engine Journal .

This is just a reminder that if you verify a new website in Google or your old website loses its verification for a period of time, the data where the site is not verified will likely be missing.

Google’s John Mueller said in Friday’s Google Search Central SEO hangout that if Google does launch the Page Experience Update label/indicator, for your site to show up for it, all the requirements must be met. He said “we really need to know that all of the factors are compliant.”

Google is now showing actual stars in the reviews section of the local knowledge panel reviews area. Tom Waddington showed a screen shot of this on Twitter and I can replicate it for some businesses.

Amazon announces Mobile GetLink, a solution for sharing affiliate links on social media and direct messaging The post New Amazon Mobile GetLink for Social Media Affiliate Sharing via @martinibuster appeared first on Search Engine Journal .

Here is a recap of what happened in the search forums today…