Archive for October, 2021

SEO Horror Stories That Will Scare The Hell Out Of You via @sejournal, @alextachalova

2021/10/29

Ghostly appearances in the SERPs, website necromancy, mysterious strategies no one can quite figure out…This year’s Halloween SEJ Special has it all. The post SEO Horror Stories That Will Scare The Hell Out Of You appeared first on Search Engine Journal .

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Vulnerabilities Are Not an SEO Issue… Until You Get Hacked via @sejournal, @martinibuster

2021/10/29

Vulnerabilities are technically not SEO problems until the site is hacked and then it’s an SEO problem The post Vulnerabilities Are Not an SEO Issue… Until You Get Hacked appeared first on Search Engine Journal .

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How to Spot SEO Myths: 26 Common SEO Myths, Debunked via @sejournal, @HelenPollitt1

2021/10/29

There are SEO myths that experts have debunked over and over again.

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The Ultimate Google Ads Pacing Dashboard (Free Data Studio Template) via @sejournal, @amyppc

2021/10/29

Improve your marketing insights with this fully automated Google Ads pacing dashboard. Track KPI and spend goals from a free, customizable Data Studio template.

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Google Changes More Structured Data Requirements via @sejournal, @martinibuster

2021/10/29

Google updated the requirements for the HowTo, QAPage and SpecialAnnouncement structured data. The changes make the structured data simpler The post Google Changes More Structured Data Requirements appeared first on Search Engine Journal

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Google Search Handled Facebook Name Change To Meta

2021/10/29

The big news yesterday was that Facebook announced its new company name – Meta. Yes, Facebook’s company name is Meta

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Google introduces new ‘Deals’ features for the Shopping tab and Merchant Center

2021/10/29

The company is expanding areas in its search results where deals can appear and making it easier for smaller retailers to showcase their promotions. Please visit Search Engine Land for the full article.

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B2B Marketing News: B2B Content Targeting Strategy, Growing Search & Social Ad Spend, YouTube’s Auto-Chapters, & Dark Mode Marketing…

2021/10/29

Dow Jones Data Identifies B2B Content-Targeting Strategy 73 percent of B2B marketers said they find it reassuring to learn more about a brand even when they’re already in the buying journey, while 68 percent view content about a brand that comes from business news and trade media as more trustworthy than information from the brand’s website — two of several statistics of interest contained in newly-released survey data of interest to digital marketers.

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Meta or meh? Facebook’s new rebrand; Friday’s daily brief

2021/10/29

Plus, the secret to managing people is less management and more peopling Please visit Search Engine Land for the full article.

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Brave Search Uses Click Data In Search Ranking Algorithm

2021/10/29

Brave made some big news the other week when it announced it is replacing Google Search as the default in its Brave browser with its own search engine. The thing is, Brave documented how it does ranking and it actually said it uses click data for ranking purposes

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