Learn how to reduce ecommerce app overload. Find the right apps to increase your ROI. The post Top 5 Ways To Drive Revenue With A Clean Marketing Tech Stack appeared first on Search Engine Journal .

Google introduced the Penguin algorithm in 2012. What did it change and how does it impact the way we do SEO today? The post A Complete Guide To the Google Penguin Algorithm Update appeared first on Search Engine Journal .

As we reported last year, Google Ads will be dropping support for expanded text ads in 2022. Starting June 30, 2022, you will no longer be able to create or edit your expanded text ads. Your existing expanded text ads will however continue to serve.

Some advertisers are seeing in the Google Ads console a beta feature named “automatically created assets.” This feature allows Google to generate headlines, descriptions, and other assets using your content from your landing page, domain and other ads.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

Instagram is expanding on a feature that filters out ‘sensitive’ content, which has the potential to impact reach for some accounts.  The post Instagram Update Could Impact Reach For Some Accounts appeared first on Search Engine Journal .

Ready or not, Universal Analytics is sunsetting next year. While there is still some time to prepare, marketers should start moving over to Google Analytics 4 now

With an increasing number of Americans in favor of less tech regulation, it’s vital to understand how this can impact your future PPC efforts.

On December 21, 2021 Microsoft announced that plans to acquire Xandr from AT&T.