Archive for August, 2022

Google releases simple, centralized tag solution

2022/08/02

Google has just announced the Google tag – a simple, centralized, reusable tag that’s built to improve data quality and adopt new features without having to modify and install more code. The Google tag is an upgrade and rebrand of the global site tag. What is the Google tag.

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Vulnerability Found In WordPress Gutenberg Plugin? via @sejournal, @martinibuster

2022/08/02

The U.S. Government National Vulnerability Database published notice of a vulnerability in the WordPress Gutenberg Plugin.

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Microsoft announces Automotive Ads, Audience Network expansion, and 7 other updates

2022/08/02

Microsoft has just announced nine (9!) new updates on their blog. The updates include new Automotive Ads, vertical-based ads, and more. Let’s dive in.

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Google’s Local Services Ads platform has a problem with spam

2022/08/02

There is (or will soon be) a Google Local Services Ads spam problem coming to a town near you. I primarily run Local Services Ads for personal injury law firms, and most of the problems I’m encountering are in California. Admittedly, I can’t speak for every vertical or geographic region.

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How To Use Chrome UX Report To Improve Your Site Performance via @sejournal, @makhyan

2022/08/02

Small businesses can measure success in website performance with Chrome UX Report. Learn more about the interlocking elements of Core Web Vitals and their impact. The post How To Use Chrome UX Report To Improve Your Site Performance appeared first on Search Engine Journal .

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Tips For Leveraging The Power Of Voice Search Optimization via @sejournal, @BrianFr07823616

2022/08/02

Voice search is only going to grow. Harness the power of cutting edge technology and optimize your site for the future with these tips.

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Legal Ruling May Allow Rumble To See Some Of Google’s Secret Ranking Algorithms

2022/08/02

Glenn Greenwald reported that a “federal district court in California on Friday denied Google’s motion to dismiss a lawsuit alleging that the Silicon Valley giant is violating federal antitrust laws by preventing fair competition against its YouTube video platform.” This may result in Rumble being able to see parts of Google’s secret search ranking algorithm.

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Google Algorithms & Updates Focused On User Experience: A Timeline

2022/08/02

While some of the Google changes target low-quality content and spam, other updates aim to improve the searcher’s online experience. The post Google Algorithms & Updates Focused On User Experience: A Timeline appeared first on Search Engine Journal

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Google Continues To Work On Deduplicating Multiple Ad Listings After LSAs Example

2022/08/02

Joy Hawkins pointed out an example of Google Local Service Ads showing duplicate listings for the same law firm for the same query.

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John Mueller Beautiful SEO Rant On Doing Versus Reading

2022/08/02

I know some of you may not like it and may think I am some sort of suck-up for covering this but there is so much truth and beauty to John Mueller’s recent SEO rant. He said, “maybe you should stop reading SEO blogs and instead do something useful for your site & its users?”

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