There are reports in the Local Search Forum that in the past few weeks or so, Google has been offering fewer verification methods via postcards than other verification methods, compared to the past.

Google’s John Mueller said on Mastodon that using AI or ChatGPT blindly for title tag generation is not a great idea. But he did add that if you are running out of ideas and need some inspiration, you can leverage the tools for some ideas.

Google answers how long it takes for a site to become eligible to regain search rankings after quality issues are fixed The post Google Answers How Long It Takes To Recover From Algorithmic Penalty appeared first on Search Engine Journal .

The Top Strategies B2B Marketers Plan to Explore in 2023 42 percent of B2B marketers have indicated that they plan to explore artificial intelligence (AI) marketing and sales strategies more in 2023, with 32 percent pinpointing video marketing, and 30 percent influencer marketing — the top three new strategies B2B marketers are looking to use more this year, according to newly-publishing survey data. MarketingProfs LinkedIn Previews New Job and B2B Product Search Options Coming in 2023 Microsoft-owned LinkedIn has previewed an array of new features the professional social media platform plans to implement in 2023, including better search options and new job filtering criteria, LinkedIn (client) recently announced. Social Media Today Visual Search for B2B Marketing Success: Olga Andrienko on Marketing Smarts [Podcast] B2B marketers are increasingly looking to visual search as a brand differentiator, in a landscape that has yet to take advantage of visual search that way that B2C marketers have, and Semrush’s vice president of brand marketing Olga Andrienko recently took a look at opportunities and challenges.

We’ve all heard about search engine optimization (SEO) , but what about search engine de-optimization? In one Search Off The Record episode , Martin Splitt, Gary Illyes, and Lizzi Sassman discussed de-optimization – the process of taking a page off SERPs. The goal of deoptimization is ranking the page that is most likely to attract qualified traffic and conversions.  If you’ve ever ranked the “wrong” page for a keyword, this article is for you

It’s not enough to simply create and publish content. Keep up with the industry by knowing the latest in best practices, expectations, and trends.

This comprehensive guide teaches you what market intelligence is, how to collect data, and how to use it for your brand. The post Market Intelligence: What It Is & How To Use It appeared first on Search Engine Journal .

There’s a reason why AI tools are popular. This is what you need to know about using AI for SEO and content

Google Webmaster Tools adds ‘unnatural links’ and ‘cloaking’ spam warnings In 2011, Google Webmaster Tools started sending out two new types of warnings – for “unnatural links” and “cloaking.” The messages were sent out when Google detected pages on websites that were using techniques that were outside of its quality guidelines. At the time, Google had been talking about wanting to increase its outreach to webmasters. See this video (published Dec.