Archive for February, 2023

Survey Says SEO Think Microsoft will Gain Less Than 5% Market Share From Google

2023/02/16

Matt McGee posted a poll on Twitter asking how much of Google’s search engine usage market share do you expect the new Bing with ChatGPT to take in the next year?

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Google Ads API Version 13.0 Now Available

2023/02/16

Google has released Google Ads API version 13.0 and below is a list of what changed.

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Google Chrome Lighthouse 10 Contains Two New Audits via @sejournal, @martinibuster

2023/02/16

Two new audits in Lighthouse 10 help improve site security and performance The post Google Chrome Lighthouse 10 Contains Two New Audits appeared first on Search Engine Journal .

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Lighthouse 10 Improves PageSpeed Insights Scores For 90% Of Pages via @sejournal, @martinibuster

2023/02/16

Removal of TTI Metric in Lighthouse 10 improves PageSpeed Insights scores for 90% of webpages The post Lighthouse 10 Improves PageSpeed Insights Scores For 90% Of Pages appeared first on Search Engine Journal .

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This day in search marketing history: February 16

2023/02/16

Google’s John Mueller: Try to avoid link building In 2015, Google’s John Mueller was asked on a Google+ hangout “is link building in any way good?” Mueller’s initial response: “in general, I’d try to avoid that.” As with any Mueller answer, there was a bit more nuance to be found in his answer: “So that you are really sure that your content kind of stands on its own and make it possible for other people to of course to link to your content. Make it easy, maybe, put a little widget on your page, if you like this, this is how you can link to it. Make sure that the URLs on your website are easy to copy and paste.

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Webinar: Keep customers engaged all year long by Cynthia Ramsaran

2023/02/15

The holidays may be over, but now is the perfect time to think about how to keep your customers engaged throughout the year.

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Google’s John Mueller Cautions Against Keyword-Rich Domains via @sejournal, @MattGSouthern

2023/02/15

Keyword-rich domains may harm a website’s long-term success, warns Google Search Advocate John Mueller.

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Google publishes new link best practices

2023/02/15

Google has published a new link best practices in their SEO and search developer documentation. Originally it was a document about how to create crawlable links, but the document has been to include not just how to make links crawlable but also: Anchor text placements How to write good anchor text Internal links within your content External links from other sites Crawlable links The first section is very similar to the original document, which you can see on the Wayback Machine .

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