Archive for April, 2023

Poll: 30% Use More Than Just Google For Search & Discovery

2023/04/13

Greg Sterling ran a poll on Twitter asking, “Are you now branching out from Google as a search/discovery tool?” Almost 30% of those who answered, which are primarily SEOs/SEms, said they are, while the other 70% said they are sticking with Google 99% of the time.

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Google Tests Local Finder Images Only For Ads?

2023/04/13

Google may be testing only showing images in the local finder, the local search results in Google Maps, for listings that are ads. The rest, may only show a map image but not an image from the business profile.

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Google Tests Automated Product Result Slider Thumbnail Images In Mobile Search

2023/04/13

A couple of weeks ago, I reported how Google tested a thumbnail image slider in the product grid results in the Google Search results on the desktop interface. Now Google is testing this on the mobile search interface, and it seems to slide automatically without flicking to scroll or slide.

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Google April 2023 Reviews Update Rolls Out, Expands To Cover Reviews About Products, Services, and Things

2023/04/13

On the heels of the March Broad Core Update rolling out, Google is now rolling out the April 2023 Reviews Update. And you’re reading that correctly.

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Microsoft & Roku Unite To Enhance The Ad-Buying Experience via @sejournal, @MattGSouthern

2023/04/13

Microsoft and Roku join forces, enhancing ad buying and optimizing performance with unique cross-channel data insights. The post Microsoft & Roku Unite To Enhance The Ad-Buying Experience appeared first on Search Engine Journal .

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Google Reduces What Triggers Video Thumbnails In The SERPs via @sejournal, @martinibuster

2023/04/13

Google’s updated guidance announces they changed what will trigger video thumbnails to appear in the SERPs The post Google Reduces What Triggers Video Thumbnails In The SERPs appeared first on Search Engine Journal .

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4 Keys to Targeting and Personalization as Data Privacy Evolves

2023/04/13

Targeting and personalization driven by data are cornerstones of today’s marketing. That isn’t going to change anytime soon. What will be changing, however, is how we make that targeting and personalization happen

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Open Source Language Model Named Dolly 2.0 Trained Similarly To ChatGPT via @sejournal, @martinibuster

2023/04/13

Dolly 2.0: World’s first open source instruction-tuned language model trained using method similar InstructGPT, which underlies ChatGPT The post Open Source Language Model Named Dolly 2.0 Trained Similarly To ChatGPT appeared first on Search Engine Journal .

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Machine Learning Examples In The Real World (And For SEO) via @sejournal, @rvtheverett

2023/04/13

Utilize machine learning and harness it to its fullest potential when you understand what it is and how it works. Here’s where you can start.

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Google’s Gary Illyes On Sudden Keyword Ranking Drops via @sejournal, @MattGSouthern

2023/04/13

Learn why websites vanish from Google’s search results, learn investigative steps, and explore the causes of keyword ranking drops. The post Google’s Gary Illyes On Sudden Keyword Ranking Drops appeared first on Search Engine Journal .

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