Learn how to write effective SMART goals for your organization that help your marketing team achieve better results.

Learn all about how to create kick-ass local landing pages in this Whiteboard Friday with Amanda Jordan.

The ChatGPT plugin store now offers almost 550 plugins. Find out how to search the web for specific content using ChatGPT plugins. The post How To Search The Web With 40 ChatGPT Plugins appeared first on Search Engine Journal .

LinkedIn shares details of new AI image detector that successfully identifies fake profile images at a rate of 99.6% The post LinkedIn Reveals AI Image Hunter That Catches Fake Profiles appeared first on Search Engine Journal .

Here is a recap of what happened in the search forums today…

Google will start to retire four rules-based attribution models in Ads and Analytics from mid-July: First-click. Linear. Time decay

Google is rolling out changes that will give advertisers better insights into conversion performance.

The Microsoft Audience Network has moved predictive targeting to general availability. Following a successful pilot, all advertisers will now be able to use the feature in their campaigns. Why we care: Predictive targeting can help advertisers easily find new audiences that they may not have previously considered targeting

When it comes to Connected TV, you don’t need to walk the road less traveled when there is already a bridge to success.

Meta is extending its Ads on Reels pilot to a wider pool of marketers on Instagram. The initiative was previously exclusive to Facebook before being rolled out to some marketers on Instagram in May