X has officially rolled out its creator ads revenue sharing program. The new feature enables users to share revenue from verified content creators’ impressions of ads in replies to content posted on the social networking platform. Elon Musk’s platform, previously known as Twitter, has introduced this new tool as part of X’s mission to enable people to “earn a living” by posting on its site

Here is a recap of what happened in the search forums today…

Google’s John Mueller: Linking to high-authority sites doesn’t help search rankings. Focus on useful links that benefit users.

Andi Search today is launching a new semantic content engine, as well as better source attribution and a new user experience. Concepts over keywords.

This is a gentle reminder that on August 1, Google will remove similar audiences (or segments) from all ad groups and campaigns. Please have a look at the full announcement here .

Universal Analytics is still processing data one month after Google advised it would sunset. The search engine had warned that everyone would be forced to migrate over to Google Analytics 4 by 30 June 2023 or else they would lose the ability to track the performance of their websites and campaigns

While content is a foundational aspect of any SEO plan, it can be overwhelming for a local business to produce.

Programmatic advertising enables digital marketers to buy advertising space through automated technology and machine learning, typically using a demand-side platform (DSP).

In part one, we learned more about Fabrice Canel of Microsoft Bing and spoke about indexing quality. In part two we dig more into the concern around content generation through generative AI tools and IndexNow…

B2B companies struggle with keyword research for various reasons: A lack of significant search volume around their core topic. Search volume for their core topic is highly concentrated around a few highly competitive keywords