Archive for February, 2025

Google Ads Sitelinks Creation Page Bug With Prefill Functionality

2025/02/26

Google Ads had a bug with the sitelinks creation page, where the prefill functionality was not working right. Google confirmed the issue and said it was “very limited and was not widespread.”

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Google Local Service Ads Booking Links Now Charges Like Calls Automatically

2025/02/26

Google has sent out an email to its Google Local Service Ads advertisers, notifying them that they are now letting searchers use a booking link to schedule an appointment or service, when the booking link is detected on the Google Business Profile of that business.

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Bing Tests Underlined & Bold Sponsored Results

2025/02/26

A few weeks ago, we saw Microsoft testing green colored sponsored URLs for the Bing search results. Now I am seeing reports of both underlined and bolded URLs and titles of the sponsored results, where the organic/free listings are not underlined or bolded.

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Google: There Is A Lot More Work To Do To Make Crawling More Efficient

2025/02/26

Last April 2024, Gary Illyes from Google said he was on a mission to make web crawling more efficient, he wanted to “figure out how to crawl even less, and have fewer bytes on wire.” Gary updated us saying “there’s lots more in works” for this but implies some improvements have already been made.

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Bing Tests New Links UI For Copilot AI Answers

2025/02/26

Microsoft is testing another user interface and experience for the links they show within its AI Answers, the Copilot responses. These links show with a hyperlink icon and the domain name spelled out, and then when you mouse over it, it has a carousel you can flip through for more links.

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Leveraging AI For Buyer-Centric Strategies To Effectively Engage B2B Buyers via @sejournal, @alexanderkesler

2025/02/26

Leverage AI to synchronize B2B marketing programs with buyer needs, delivering hyper-personalized experiences that drive engagement and impact.

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Mullenweg Rebuffs Plea To Restore Automattic’s WordPress Core Contributions via @sejournal, @martinibuster

2025/02/25

Mullenweg questioned at WordCamp Asia about Automattic’s scaled-back contributions to WordPress core The post Mullenweg Rebuffs Plea To Restore Automattic’s WordPress Core Contributions appeared first on Search Engine Journal .

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73% Of Marketers Use Generative AI, Consumer Acceptance Up via @sejournal, @MattGSouthern

2025/02/25

A pair of studies find that 73% of marketing teams use generative AI, and consumers largely accept AI in advertising. The post 73% Of Marketers Use Generative AI, Consumer Acceptance Up appeared first on Search Engine Journal

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Daily Search Forum Recap: February 25, 2025

2025/02/25

Here is a recap of what happened in the search forums today…

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The State Of AI Chatbots And SEO via @sejournal, @Kevin_Indig

2025/02/25

AI chatbots – are they killing search or just changing the game? Kevin Indig analyzed 14 studies on their impact and how businesses can adapt. The post The State Of AI Chatbots And SEO appeared first on Search Engine Journal

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