Archive for February, 2026

Anthropic’s Claude Bots Make Robots.txt Decisions More Granular via @sejournal, @MattGSouthern

2026/02/25

Anthropic updated its crawler documentation to list separate Claude bots for training, search indexing, and user requests, with visibility tradeoffs when blocked.

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Daily Search Forum Recap: February 25, 2026

2026/02/25

Here is a recap of what happened in the search forums today…

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The 10 Best PPC Ad Networks via @sejournal, @LisaRocksSEM

2026/02/25

Where should you invest paid media dollars in 2026? Here’s a data-driven look at reach, targeting depth, and automation across 10 major ad platforms.

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New Platforms Won’t Save Social Media: Here’s What’s Actually Shifting via @sejournal, @rio_seo

2026/02/25

Social media’s next chapter moves beyond feeds and platforms toward decision-making moments powered by behavior, trust, and machine interpretation.

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Careful With Google Business Profile Verification Flow

2026/02/25

Some time ago, Google updated the flow for the Google Business Profile verification. And the issue is, if you fill it out wrong, it can have consequences for that Google business listing in the future.

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Google AI Mode See More Button

2026/02/25

Google is showing a “See more” button in some of the AI Mode results. This has been happening for almost the past month on desktop and probably mobile.

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Anthropic Updates Crawler Docs: ClaudeBot, Claude-User & SearchBot

2026/02/25

Anthropic updates its crawler documentation explaining what its crawlers do, and what blocking them will result in. Anthropic has three primary bots and they include ClaudeBot, Claude-User and Claude-SearchBot.

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Google AI Shopping Pushing Show More Products

2026/02/25

Google’s AI Shopping tab is now pushing shoppers and searchers to find more products. The prompt responses to your queries can display “Show more products” and other links to get you to view more products.

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Google Search Brief Serving Issue This Morning

2026/02/25

Google had a brief issue with serving search results this morning, February 25th. Google documented the issue at around 1:30 am ET on Wednesday, February 25th and said it was resolved a minute later.

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