Google seems to be testing new “top pages” links within the Google Ads sponsored listings. These look like sitelinks or those old tags but they are titled “Top pages.”

Google is testing directly linking to merchant/retailer web sites, instead of to product listing overlays within the Google Shopping results. Generally, when you click on a product within Google Search, Google will open a new side panel overlay window that has more details about that product.

Google is testing directly linking to merchant/retailer web sites, instead of to product listing overlays within the Google Shopping results. Generally, when you click on a product within Google Search, Google will open a new side panel overlay window that has more details about that product.

Google is testing directly linking to merchant/retailer web sites, instead of to product listing overlays within the Google Shopping results. Generally, when you click on a product within Google Search, Google will open a new side panel overlay window that has more details about that product.

Google is testing directly linking to merchant/retailer web sites, instead of to product listing overlays within the Google Shopping results. Generally, when you click on a product within Google Search, Google will open a new side panel overlay window that has more details about that product.

Google is testing directly linking to merchant/retailer web sites, instead of to product listing overlays within the Google Shopping results. Generally, when you click on a product within Google Search, Google will open a new side panel overlay window that has more details about that product.

Google Ads has a new feature named Campaign Guidance that will give you an “Experiment Power” score that will show advertisers “the likelihood of achieving statistically significant results, along with actionable recommendations to improve your experiments and make informed decisions,” Google wrote.

Google Ads has a new feature named Campaign Guidance that will give you an “Experiment Power” score that will show advertisers “the likelihood of achieving statistically significant results, along with actionable recommendations to improve your experiments and make informed decisions,” Google wrote.

Google Ads has a new feature named Campaign Guidance that will give you an “Experiment Power” score that will show advertisers “the likelihood of achieving statistically significant results, along with actionable recommendations to improve your experiments and make informed decisions,” Google wrote.

Google is testing moving the results count with favicons from above the citations and links cards in the AI Mode results, to under/below the citations and links cards.