Your video strategy isn’t working unless it’s search-friendly. Get real tactics to boost visibility where it matters.

Last month we shared the spam efforts the Google Maps team announced – but did you know that in 2024 Google had almost one billion reviews published within Google Maps? That is 999 million reviews, 752 million photos and videos and 94 million place edits published just in 2024.

Apple announced this week that it partnered with MICHELIN Guide; The Infatuation and Golf Digest to provide “insights, ratings, and reviews from expert sources” within Apple Maps.

Robby Stein, VP of Product at Google Search, confirmed Google is working on making it easier to share AI Overviews within Google Search and AI Mode responses.

Microsoft is testing shading the site names, the brand names, of retailers in the Bing Shopping search results. So the name Amazon is in a blue shaded background color as opposed to just saying Amazon.com.

Google is testing a “Shuffle” button in some of its AI generated answers within the Google Search results. When you click the shuffle button, it seems to redo or change up the response Google’s AI gives you.

Google engineer’s testimony gives an overview of how quality scoring works and reveals a hidden Chrome-based popularity signal. The post Googler’s Deposition Offers View Of Google’s Ranking Systems appeared first on Search Engine Journal .

Google’s Search Relations team shares which HTTP status codes matter most for SEO. Learn how redirects, 1xx codes, and network errors impact your site’s performance. The post HTTP Status Codes Google Cares About (And Those It Ignores) appeared first on Search Engine Journal

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Tariffs affect product costs and ad performance. This month’s Ask A PPC outlines their direct impact on PPC metrics, conversion rates, and bidding strategies. The post Ask A PPC: How Will The Tariffs Impact My PPC Campaigns?