Google Ads Tests Serving Search Ads With Restrictive Match Types In AI Mode

Google has confirmed it has recently begun running a “small experiment” where it is serving regular pure Search campaigns with restrictive match types in AI Mode. Ginny Marvin, Google’s Ads Liaison, told me, “This is a small experiment that recently kicked off.”

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Google Ads Tests Serving Search Ads With Restrictive Match Types In AI Mode

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