Author Archive

Ask An SEO: How To Convince C-Suite To Support Brand-Based SEO via @sejournal, @MordyOberstein

2025/04/29

Explore how brand building can align with your business goals and create lasting value, even if it initially reduces traffic. The post Ask An SEO: How To Convince C-Suite To Support Brand-Based SEO appeared first on Search Engine Journal .

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ChatGPT Search Gains Shopping Search Features (Not Ads) & More

2025/04/29

OpenAI has begun rolling out shopping search features directly into ChatGPT Search across fashion, beauty, home goods, and electronics categories. These are not ads or affiliate-driven, but they are powered by structured data from third-party sources.

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Google: Changing Lastmod Date In Sitemap Isn’t An SEO Hack

2025/04/29

Google’s John Mueller explained that changing the dates in your XML Sitemaps lastmod date to all show today, the most recent day, won’t favor your rankings or SEO. He said on Reddit, “setting today’s date in a sitemap file isn’t going to be something that works in favor of anyone, it’s just lazy.”

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Google: Changing Lastmod Date In Sitemap Isn’t An SEO Hack

2025/04/29

Google’s John Mueller explained that changing the dates in your XML Sitemaps lastmod date to all show today, the most recent day, won’t favor your rankings or SEO. He said on Reddit, “setting today’s date in a sitemap file isn’t going to be something that works in favor of anyone, it’s just lazy.”

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Bing Tests New AI Answer Summary

2025/04/29

Microsoft is testing a new format for an AI Answer or AI Summary in the Bing Search results. This shows the AI generated answer as a list of terms that can be expanded and clicked on to generate a new search result set.

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Bing Tests New AI Answer Summary

2025/04/29

Microsoft is testing a new format for an AI Answer or AI Summary in the Bing Search results. This shows the AI generated answer as a list of terms that can be expanded and clicked on to generate a new search result set.

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Posted in SEO No Comments »

Bing Tests New AI Answer Summary

2025/04/29

Microsoft is testing a new format for an AI Answer or AI Summary in the Bing Search results.

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Posted in SEO No Comments »

Google Tests New Shopping Ads Design

2025/04/29

Google is testing a new design for the shopping ads format, one that looks a bit more like the image pack design than shopping ads.

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Bing Search Without Microsoft Name By Logo

2025/04/29

Microsoft is testing removing its name, i.e. Microsoft Bing, next to the logo in the Bing Search bar

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Google Clarifies Googlebot-News Crawler Documentation via @sejournal, @martinibuster

2025/04/29

Google updated the Googlebot-News documentation to remove wrong information The post Google Clarifies Googlebot-News Crawler Documentation appeared first on Search Engine Journal .

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