John Mueller from Google in the latest SEO office hours said that Google, Googlebot, does not generally try variations of URLs to see if they work. So if you have a URL like domain.com/pagegoeshere1/, Google won’t try domain.com/pagegoeshere2/ to just try it out of curiosity.
For many sites that have customer or client portals, including SaaS companies, the login page is the primary destination for a lot of searchers. It will help your customers bypass your homepage and go right to the login area
Google’s updated profile page structured data documentation clarifies how it’s used in Google Search The post Google Updates ProfilePage Structured Data Documentation appeared first on Search Engine Journal .
Survey shows how SEOs get new business, the kinds of clients they’re signing up, and what services they’re providing The post Survey Shows Where SEOs Get Their Clients appeared first on Search Engine Journal .
Google to replace Merchant Center with new version by September, introducing AI tools and unified management for online and local listings. The post Google To Replace Classic Merchant Center By September appeared first on Search Engine Journal .
Google adds og:title to sources for generating search result titles, expanding use of Open Graph data beyond social media. The post Google Now Uses Open Graph Title Tag (og:title) For Title Links appeared first on Search Engine Journal .
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
Whether you work at an agency or you’re managing a marketing budget in-house, you’ve probably had the classic debate before: do you focus on organic lead cultivation through SEO or try to generate as many leads as possible with aggressive tactics right now? I won’t pretend to be impartial: When you have the choice, favoring SEO is almost always the better investment. This isn’t an unfounded hunch, either: in our client programs here at TopRank Marketing, organic traffic consistently converts at a higher rate than overall traffic across a range of conversion types. Marketers tend to argue that SEO is important because it’s essential for “long term” growth
This Google August 2024 core update has been shaking things up since it began to rollout. We saw some early signs of some sites hit by the September 2023 helpful content see some signs of life.
Google has overhauled its video SEO documentation to vastly clarify the video indexing criteria and technical requirements. Plus, Google added a new watch page section to the document and expanded the examples in the document.