Get better ad results by adjusting PPC schedules across time zones using automation, segmentation, and data-driven bidding in Google Ads and Microsoft Ads.

Jono Alderson proposes a radical rethink of content strategy to compete against AI and win in Google Search The post Top SEO Shares How To Win In The Era Of Google AI appeared first on Search Engine Journal .

AI bots from OpenAI and others consume massive bandwidth, affecting analytics and server resources for websites worldwide.

2025’s top SEO podcasts offer opinions, thought leadership and deep dives into search marketing, analytics, and industry trends.

YouTube’s updated Shorts view count now captures every play, but this change won’t affect earnings or monetization eligibility. The post YouTube Changes Shorts View Counts, No Change To Monetization appeared first on Search Engine Journal .

Support for TikTok ban drops as Democrats warn Trump’s executive actions won’t protect platform from April shutdown.

Here is a recap of what happened in the search forums today…

A marketing measurement plan maps the crucial gears and cogs behind business-critical data and analytics to support accuracy, strategic alignment, and smooth implementation. The post How To Create A Marketing Measurement Plan For Accurate Data & Strategic Alignment appeared first on Search Engine Journal .

As you know, the Google March 2025 core update was announced on March 13th and it should be just about done rolling out. We saw some volatility related to that core update a few days into the update, then a lot of confusion later on, and now at the tail end of the update, we are seeing more volatility.

Ginny Marvin, the Google Ads Liaison, said that you may see a shift in Top/Absolute Top Impression rate and/or a change in overall CTR as a result of the double serving Google Ads experiment. This is where Google can show the same ads in different ad locations because it has different auctions for each ad location.