Author Archive

Google: We Have Taken Action On Some Parasite SEO In Recent Update

2024/04/23

Gary Illyes from Google said on stage at the SERP conference last week that Google has taken steps to combat what some of us call parasite SEO in the most recent Google algorithm update. He was quoted as saying, “We have already done stuff against Parasite SEO; the recent update is the proof.”

Tags:
Posted in SEO No Comments »

Mikhail Parakhin Breaks Silence On Mustafa Suleyman Of Microsoft (Kinda…)

2024/04/23

As you may remember, Mustafa Suleyman became the CEO of AI at Microsoft and then shortly after we heard that Mikhail Parakhin stepped down as the head of Bing Search and Microsoft Advertising. Since then, Mikhail Parakhin has been very quiet on X, but he did post one response this week on Mustafa Suleyman.

Tags:
Posted in SEO No Comments »

Google Business Profiles Gains Select Preferred Menu Source

2024/04/23

Google Business Profiles now lets you select your preferred menu source.

Tags:
Posted in SEO No Comments »

Google: Crawl Budget Goes Across All Googlebot Crawling, Not Just Web Search

2024/04/23

When it comes to crawl budget and Google not crawling your site too much or too little, Google takes into account all Googlebot activity across all verticals. So that includes crawling for web search, Merchant Center, ads, and all the various crawling activities.

Posted in SEO No Comments »

How To Address Middle And Bottom Of Funnel Pain Points via @sejournal, @alexanderkesler

2024/04/23

Discover key tactics to address middle and bottom of funnel lead pain points to improve pipeline velocity and boost conversions. The post How To Address Middle And Bottom Of Funnel Pain Points appeared first on Search Engine Journal .

Tags: ,
Posted in SEO No Comments »

How to Write AI Content Optimized for E-E-A-T

2024/04/23

Worried that your AI content might spook your users or not meet Google’s standards? Use this guide to build trust and authority into your AI content.

Posted in SEO No Comments »

Google Confirms Links Are Not That Important via @sejournal, @martinibuster

2024/04/22

Google’s Gary Illyes said that Google needs very few links, confirming that we’re closer to a post-links algorithm The post Google Confirms Links Are Not That Important appeared first on Search Engine Journal .

Tags: ,
Posted in SEO No Comments »

Daily Search Forum Recap: April 22, 2024

2024/04/22

Here is a recap of what happened in the search forums today…

Tags:
Posted in SEO No Comments »

Google: We Need Very Few Links To Rank Pages; Links Are Less Important

2024/04/22

Gary Illyes from Google spoke at the SERP Conf on Friday and he said what he said numerous times before, that Google values links a lot less today than it did in the past. He added that Google Search “needs very few links to rank pages.”

Posted in SEO No Comments »

Google Tests Discussion and Forums Questions With Answers Box

2024/04/22

Google is testing showing answers in the Discussions and Forums section within the search results. Google will show the question and then add a shaded box with one of the selected answers under the question.

Posted in SEO No Comments »