Author Archive

Google Maps Releases New Directions, Travel & EV Features

2024/04/18

Google has announced a number of new travel features with Google Maps and Travel around driving alternatives, trains and buses, travel impact mode and then some new EV driving direction features. Google says these features are to give you more “sustainable choices.”

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Google Ads Reminds Advertisers Some Ad Customizers Will Go Away May 31st

2024/04/18

On August 31, 2021, Google notified advertisers it would drop support for expanded text ads for responsive search ads. Google is now reminding advertisers that Ad customizers for text ads, expanded text ads and Dynamic Search Ads will stop serving after May 31, 2024.

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Google Drops Video Carousel Markup

2024/04/18

Google has discontinued its support for video carousel markup and has thus removed it from its video structured data help documentation. Initially, Google tested video carousel on a limited number of sites and is now saying that it “ultimately found that it wasn’t useful for the ecosystem at scale.”

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Google Business Profiles Register Your Defibrillator (AED)

2024/04/18

Google sent out emails a couple of days ago to businesses asking them to register their Automated External Defibrillator (AED) with Google Business Profiles. Google said, “you could save lives” if you do it.

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Google Ends Video Carousel Structured Data Test via @sejournal, @martinibuster

2024/04/18

Google abruptly stops supporting the video carousel (limited access) rich results structured data and removes the documentation The post Google Ends Video Carousel Structured Data Test appeared first on Search Engine Journal .

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Extending Your Schema Markup From Rich Results To A Knowledge Graph via @sejournal, @marthavanberkel

2024/04/18

Harness the potential of Schema Markup to create a content knowledge graph that enhances search engine understanding of your web content. The post Extending Your Schema Markup From Rich Results To A Knowledge Graph appeared first on Search Engine Journal

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Daily Search Forum Recap: April 17, 2024

2024/04/17

Here is a recap of what happened in the search forums today…

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New YouTube Shorts Ad Opportunities For Brands via @sejournal, @MattGSouthern

2024/04/17

Google unveils new YouTube Shorts ad products and creative strategies as the short-form video platform grows. The post New YouTube Shorts Ad Opportunities For Brands appeared first on Search Engine Journal .

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Google Search & Maps Get Upgrades For Greener Travel via @sejournal, @MattGSouthern

2024/04/17

Google updates Search and Maps to show greener travel options and highlight emissions data. The post Google Search & Maps Get Upgrades For Greener Travel appeared first on Search Engine Journal

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Preparing For 3rd-Party Cookie Deprecation: How To Adjust Your Data Collection Strategy via @sejournal, @hethr_campbell

2024/04/17

As a marketer, customer data is essentially your bread and butter – and if your strategy is heavily reliant on third-party data, you’re in for quite an awakening this year.  With Google Chrome already starting to phase out third-party cookies (with full implementation scheduled for third quarter 2024), it’s time to start rethinking your approach and strategizing for the impending changes.    That’s where we come in.  On May 1, we’re hosting a live webinar with experts from CallRail and Workshop Digital to help you navigate the challenges in a post-third-party cookie world. Join us as we do a deep dive […] The post Preparing For 3rd-Party Cookie Deprecation: How To Adjust Your Data Collection Strategy appeared first on Search Engine Journal .

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