Here is a fun SEO question I found the other day where Google’s John Mueller if Google passes PageRank to mailto or telephone hyperlinks. The answer is no, Google only follows links between canonical URLs and in mailto and tel links, there is no real canonical set.
Google’s John Mueller said on Twitter that the place where your URL structure matters most is likely with international websites and sites that have sections of adult oriented content. It will help Google figure out the site better and know how to segment or filter elements if you have the proper URL structure.
If you missed the live Google Search Central Live conference from the other day, you are in luck, the recording is now officially available on YouTube. It is relatively short for a conference and won’t take you too long to watch.
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
The Marketing O’Clock team rejoices at Google Ads’ much-needed updates to their Partners program, takes a look at Spotify’s newest advertising initiatives, and more! The post Google Ads Announces Updates to Partners Program & This Week’s Digital Marketing News [PODCAST] appeared first on Search Engine Journal .
Generally when it comes to a Google local ranking algorithm update, you need to wait a week or so to see the chatter from the local SEO community. I am not seeing that chatter yet but BrightLocal’s tracking tool is lighting up over the past two days, showing signs of serious fluctuations in the local rankings in Google Search.
Manufacturers, retailers and publishers should use structured data and provide an accurate GTIN whenever possible. Please visit Search Engine Land for the full article.
How the visual discovery platform is rethinking stories and influencers Please visit Search Engine Land for the full article.
The key to email outreach is standing out.
Google may have pushed another algorithm update starting this past weekend, I almost did not cover it.