WordPress Gutenberg Improved Site Performance via @martinibuster
WP Rocket redesigned site with WordPress Gutenberg and experienced remarkable performance gains.
SEO
Google Search dark theme mode expands but search ads are hard to distinguish
Light mode shows a black ad label on a white background but on dark mode, it shows a gray ad label on a black background. Please visit Search Engine Land for the full article.
Google Local Pack Labeling Coworking Office Spaces
Google is now labeling some businesses that are in coworking office spaces with that label in the local pack search results. I am not 100% if this is new, but Sarah Blocksidge spotted it and posted a screen shot of this in action.
Google Search Prefers To Neutralize The Effect Of Spam
Ever since Penguin 4.0, we know Google preferred to ignore bad links versus penalize those bad links. Well, that applies to other search spam as well.
Bing Search Recommends Queries & Sites Based On Activity & What’s Popular
Bing is now recommending additional search queries to try out and websites to check out based on your activity and what’s popular. I am not sure how new this is but this was pointed out to me by @NFG946 on Twitter.
How to Combine SEO and CRO for the Ultimate Lead Generation Strategy
Posted by IzabelleHundrev If there’s one thing that most marketers have in common, it’s that we want more leads. Sure, not all leads are good. Some are even downright unqualified
Daily Search Forum Recap: February 10, 2021
Here is a recap of what happened in the search forums today…
WordPress 5.6.1 Introduces Bug Into Post and Page Windows via @martinibuster
Bug prevents publishers from leaving editing window in WordPress 5.6.1. Spawns warning: Leave Site
Microsoft Bing: 15% Of Searches Are Misspelled So Speller100 To The Rescue
Microsoft posted on its research blog that is has launched Speller100, spelling correction models, to help Microsoft Bing Search do better at spelling corrections. Microsoft said 15% “about 15% of queries submitted by customers have misspellings” so this is needed.
Expert Content Marketing & Enterprise SEO Strategy, On-Demand via @MrDannyGoodwin
Actionable takeaways and an expert education on the latest content marketing and enterprise SEO trends from SEJ eSummit—now available on-demand. The post Expert Content Marketing & Enterprise SEO Strategy, On-Demand via @MrDannyGoodwin appeared first on Search Engine Journal