YouTube addresses 3 common myths about how it features content and explains what it takes for a video to appear in the coveted ‘Trending’ section. The post 3 Myths About YouTube Trending Debunked via @MattGSouthern appeared first on Search Engine Journal .
Google has added the the estimated list size directly in the Audience Manager within Google Ads.
There are some SEOs that are asking Google to reverse the December 2020 Google core update. Truth is, it is very common to see this reaction after every single core update. Google’s John Mueller first response was “nah, sorry” when he was asked about reversing it.
With hope for immunity on the horizon, please take our survey to help us understand how this changes your outlook for 2021.
How Google treats company navigational brand searches and the impact they can have on consumer perceptions. Please visit Search Engine Land for the full article.
Here’s everything you need to know about Criteo’s Retail Media platform, what it does for sponsored products, and how to get started The post What Search Marketers Need to Know About Criteo’s Retail Media Platform via @ebkendo appeared first on Search Engine Journal .
This former Google quality analyst explains the difference between Google’s algorithms, manual actions, quality and penalties. Please visit Search Engine Land for the full article
Search marketing has matured in many ways throughout this pandemic year of 2020. At each shift and change along the journey, we’ve done our best to not only cover each twist and turn thoroughly, but to also offer insight and research-based strategy to help savvy B2B marketers meet the challenges this year has placed in front of us. We’re lucky to have a wealth of talented B2B marketing professionals contributing to the TopRank Marketing blog — which will celebrate its 18th year in 2021 — including our CEO Lee Odden, Joshua Nite, Elizabeth Williams, Anne Leuman, Nick Nelson, Debbie Friez, Birdie Zepeda, the author of this post, and Alexis Hall, among others.
Platforms pivoted to accommodate advertising during a crisis and automation continued to be at the heart of paid search changes. Please visit Search Engine Land for the full article