SEO

Google December 2020 Core Update Is Complete

Posted by admin on 2020/12/18 at 12:11 am

Google has finished rolling out the Google December 2020 Core Update on December 16th. It began rolling at around 1pm ET on December 3rd and took 13 days to fully roll out, which is just about the two-week timeframe Google has given us for the core update rollouts.

SEO Competitive Analysis for B2B — Whiteboard Friday

Posted by admin on 2020/12/18 at 12:00 am

Posted by Joyce.Obility In the B2B space, it’s important to be realistic about who your competitors are.

Daily Search Forum Recap: December 17, 2020

Posted by admin on 2020/12/17 at 10:20 pm

Here is a recap of what happened in the search forums today…

Enterprise SEO & Team Building with Keith Goode of IBM [Podcast]

Posted by admin on 2020/12/17 at 8:44 pm

On today’s episode of the Search Engine Journal Show, Loren will be talking to the host of SEJ eSummit’s SEO Masterclass, Keith Goode of IBM, about enterprise SEO, setting up process, teams, training teams and anything else that Loren & Keith can think of. The post Enterprise SEO & Team Building with Keith Goode of IBM [Podcast] appeared first on Search Engine Journal .

Explanations Added To Target CPA Campaigns On Search To Google Ads

Posted by admin on 2020/12/17 at 6:58 pm

Google announced that it added explanations to Target CPA Campaigns on Google Search within the Google Ads console. Google said “with this update, you can view the reason for significant changes in cost and conversions for Search campaigns using Target CPA.”

We Recovered With The Google December 2020 Core Update

Posted by admin on 2020/12/17 at 4:02 pm

Now that the Google December 2020 core update is officially done rolling out, I am confident to say that it looks like this site, the Search Engine Roundtable, has recovered after being hit by the May 2020 Google core update. I am seeing upticks in Google organic traffic on days when I do not post stories by over 130 to 150% in organic Google traffic.

Google accused of colluding with Facebook and abusing monopoly power in new lawsuit

Posted by admin on 2020/12/17 at 3:01 pm

The lawsuit, filed by 10 state attorneys general, claims that Google made a deal with Facebook to curtail header bidding so that it could continue to dominate the online ad space. Please visit Search Engine Land for the full article.

How to Manage a Data-Driven Content Marketing Calendar via @JRiddall

Posted by admin on 2020/12/17 at 2:45 pm

A well-planned content calendar is a must-have for marketers to make sure their campaigns are optimized and performing well. Here’s what you need to know. The post How to Manage a Data-Driven Content Marketing Calendar via @JRiddall appeared first on Search Engine Journal

Profit per Click: What It Is & Why You Should Track It via @DigitalSamIAm

Posted by admin on 2020/12/17 at 1:45 pm

Are you consistently and correctly quantifying the value created for your clients via marketing?

How to Optimize Universal App Campaigns via @brookeosmundson

Posted by admin on 2020/12/17 at 12:45 pm

These five optimizations enable you to take control and get the most out of your Google Universal App campaigns.