SEO

Google Santa Tracker Now Live In Search

Posted by admin on 2020/12/11 at 8:51 pm

Every year Google puts up its Santa Tracker before Christmas. While we have the Chanukah decorations live, the Christmas and Kwanzaa decorations are not live yet but the easter egg for the Santa tracker is live.

Google December 2020 Core Update Second Wave

Posted by admin on 2020/12/11 at 5:53 pm

Yesterday I reported that this Google December Core update was a really unusual core update because it seemed like the rollout happened over a 48-hour period and was not a slow two-week rollout.

Reaction to Google December 2020 Core Update & This Week’s Digital Marketing News [PODCAST]

Posted by admin on 2020/12/11 at 5:00 pm

Also on this week’s Marketing O’Clock: commerce trends, YouTube Primieres adds new features, Chrome blocking heavy ads, and more. The post Reaction to Google December 2020 Core Update & This Week’s Digital Marketing News [PODCAST] appeared first on Search Engine Journal

Mobile shopping is gaining share this holiday season

Posted by admin on 2020/12/11 at 4:24 pm

More digital retail conversions are happening on mobile in 2020. Please visit Search Engine Land for the full article.

Search Buzz Video Recap: Google December Core Update Second Wave, Zero Search Results Again & Search Console API

Posted by admin on 2020/12/11 at 2:46 pm

This week, we covered more on the changes related to the Google December 2020 core update. Specifically, Google said it is still rolling out and it looks like on Thursday…

Automated Title Tag Optimization Using Deep Learning via @hamletbatista

Posted by admin on 2020/12/11 at 1:45 pm

Manually optimizing all your title tags can be time-consuming and expensive. Find out how to use Deep Learning to do this task easily.

As local media lose budgets, Field Day offers ‘last mile activation’ for brands

Posted by admin on 2020/12/11 at 1:20 pm

The company says it offers local human outreach at scale. Please visit Search Engine Land for the full article.

Dynamic Search Ads: Uncover Purpose-Themed Keyword Opportunities via @john_a_lee

Posted by admin on 2020/12/11 at 12:45 pm

Are your ads product-centric or people-centric? Learn how to use Dynamic Search Ads to uncover purpose-themed search queries. The post Dynamic Search Ads: Uncover Purpose-Themed Keyword Opportunities via @john_a_lee appeared first on Search Engine Journal

Google on Penalizing Misinformation via @martinibuster

Posted by admin on 2020/12/11 at 11:33 am

Should Google penalize misinformation the same way it punishes spam? Google’s Danny Sullivan responds. The post Google on Penalizing Misinformation via @martinibuster appeared first on Search Engine Journal

B2B Marketing News: B2B Tech Marketers Hit Pre-Pandemic KPIs, Global Ad Forecasts Improve, B2B Buyer Advocacy Study, & Google’s New Ad Formats

Posted by admin on 2020/12/11 at 11:30 am

One-Third of B2B Tech Marketers Say They’ll Meet Their Original KPIs This Year 42 percent of B2B technology executives say they’ll meet their revised 2020 key performance indicators, while 16 just say they won’t meet KPIs — two of several items of interest to digital marketers in recently-released survey data. MarketingCharts Year-End Global/U.S