SEO

Google Algorithm Update, Core Update By Years End, Passage Indexing & Manual Actions

Posted by admin on 2020/11/20 at 3:36 pm

This week, we had another unconfirmed Google algorithm update on November 17th and 19th. Google said there may not be another core update before the end of the year.

3 Ways to Use Chrome DevTools for SEO Troubleshooting  via @richiesnippets

Posted by admin on 2020/11/20 at 2:45 pm

With Chrome DevTools, you can spot-check underlying SEO issues – from crawlability to performance. Explore three powerful ways to use it

How Important Is an H1 Tag for SEO? via @searchmastergen

Posted by admin on 2020/11/20 at 1:45 pm

Find out how important an H1 tag is for SEO today. Here’s what headers on pages mean and how they are viewed by search engines. The post How Important Is an H1 Tag for SEO

B2B Marketing News: Digital Marketing Priorities, Ultimate CX, B2B Burnout, The Power of Podcasting

Posted by admin on 2020/11/20 at 1:15 pm

Where Do Digital Marketers’ Priorities Lie for the Year Ahead? Digital marketers have a clear vision of their priorities though some are working with less marketing resources than others, according to Altimeter’s State of Digital Marketing report for 2020

What Google’s Quality Rater Guidelines Tell Us About UX via @MaddyOsman

Posted by admin on 2020/11/20 at 12:45 pm

Google’s Quality Rater Guidelines are a treasure trove of information. There are many insights about creating a great user experience on your website

Google My Business Dashboard Tests New Location Manager Interface

Posted by admin on 2020/11/20 at 12:18 pm

Looks like Google is testing a new dashboard for the location list view in Google My Business. Claire Carlile shared a screen shot of the new design, which basically adds a pencil icon, photo icon and comment icon, with a new verified icon and a see your profile button

Google News Publisher Support Isn’t Very Helpful

Posted by admin on 2020/11/20 at 8:11 am

There is a nice number of SEOs in our space that focus on Google News and news publisher related SEO.

Google: Passage Indexing Is A Lifeline For Pages With Diluted Content

Posted by admin on 2020/11/20 at 5:47 am

There was an excellent phrase I wanted to pull out from another part of Martin Splitt’s interview on passage indexing. Martin said at the 38:30ish mark that passage indexing is really a lifeline for pages that have good content on them but it is buried or diluted on a big page.

Microsoft Re-Launches Its Advertising Community & Forum

Posted by admin on 2020/11/20 at 3:33 am

Microsoft is launching, again, a community forum for its search ad side of the business. It is called the Microsoft Advertising Community.

How to Get Backlinks in 2021 [Series Part 2: Prospecting] — Whiteboard Friday

Posted by admin on 2020/11/20 at 12:00 am

Posted by BritneyMuller As we head into 2021, the work of