SEO

Google: Cumulative Layout Shift Not The Reason For Sudden Ranking Drops

Posted by admin on 2023/10/23 at 11:51 am

Google’s John Mueller said that an issue with Cumulative Layout Shift scores would not be a reason why your website suddenly and significantly drops in the Google search results rankings.

Google Search Console Failed: Hostload Exceeded Error

Posted by admin on 2023/10/23 at 11:45 am

Since late last week there has been a spike in Google Search Console’s URL Inspection Tool showing a “failed: hostload exceeded” error. Google’s John Mueller said on Friday they are investigating but on Sunday, John said it was related to spamming the tool causing these errors. He said normal indexing is working fine, just this method I guess is a bit overloaded.

Google News For Context "By The Numbers" Tag

Posted by admin on 2023/10/23 at 11:41 am

Google Search is testing a “by the numbers” tag or label in the Google News / Top Stories “For Context” section. I guess Google adds this tag if it thinks the story has a “by the numbers” section in its content?

Google Ads API Version 15 Now Available

Posted by admin on 2023/10/23 at 11:31 am

Google has released version 15 of the Google Ads API last week but I did not notice until over the weekend. The big updates include but are not limited to new recommendation types, updates to Performance Max, new lookalike segments and improved offline conversion upload diagnostics, plus so much more.

Today’s Top B2B Inbound Marketing Challenges

Posted by admin on 2023/10/23 at 10:30 am

In 2023, B2B inbound marketing is more important than ever. While web traffic and email open rates across industries have both been in freefall, inbound leads rose by over 6% , and web-based conversions saw a nearly 11% increase .

SERP Volatility: What Do You Do About It? via @sejournal, @martinibuster

Posted by admin on 2023/10/23 at 9:00 am

This is what SERP volatility is and how to keep it from disrupting your rankings.

Google Explains The “Hostload Exceeded” Issue With Indexing via @sejournal, @martinibuster

Posted by admin on 2023/10/23 at 8:43 am

Google’s John Mueller offers possible explanations for the Hostload Exceeded error and why search console does not index submitted URLs The post Google Explains The “Hostload Exceeded” Issue With Indexing appeared first on Search Engine Journal .

What Is Bounce Rate, and Does It Matter in 2023?

Posted by admin on 2023/10/23 at 7:00 am

Unravel the mystery of bounce rate as we explore its evolution from Universal Analytics to GA4. Discover why Google redefined this metric, how to interpret it, and practical strategies to optimize your website’s engagement.

Daily Search Forum Recap: October 20, 2023

Posted by admin on 2023/10/20 at 8:13 pm

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

Return on Intelligence: ServiceNow on Optimizing B2B Brand Thought Leadership with Content

Posted by admin on 2023/10/20 at 7:30 pm

While AI-related buzzwords are now more common than morning coffee, differentiating B2B brands through authentic thought leadership has never been more important. At Content Marketing World in Washington D.C., Richard Murphy , Editor in Chief and Director as well as the mind behind thought leadership at ServiceNow, presented some compelling insights on cutting through the clutter with thought leadership content that differentiates your brand and builds trust with your audience in a market saturated with AI hype. Here is an overview of his presentation