May 23
30
Before you invest a lot in creating Location Pages, you need to have a strategy. Determine local intent first with this guide
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Local Landing Pages: A Strategy For Ranking Local Search Terms via @sejournal, @localseoguide
May 23
30
Try these 8 tried and testing tactics to generate law firm leads with video. The post Video Marketing For Law Firms: 8 Tactics For Lead Gen Success appeared first on Search Engine Journal .
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Video Marketing For Law Firms: 8 Tactics For Lead Gen Success via @sejournal, @jasonhennessey
May 23
29
Learn more about new website insights available through Microsoft’s Universal Event Tracking tag to help advertisers understand user engagement from ad campaigns.
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Microsoft Introduces Insights For Universal Event Tracking Tags via @sejournal, @kristileilani
Microsoft Ads will start collecting more website data through its Universal Event Tracking Tag to power UET Insights, a new dashboard for advertisers to launch in June. The dashboard.
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Microsoft Ads to launch UET Insights dashboard with new traffic data
May 23
29
Today, like previous years, Google has posted a grayed-out logo and a small US flag, to commemorate Memorial Day in the US.
More:
Google Home Page On Memorial Day
Please take it easy on me, fellow human.
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B2B Ignite USA 2023 Wrap-Up: The Importance of Being Human
May 23
29
AI is changing the world of SEO rapidly. It is important to balance the changes while also sticking with what works today.
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How To Focus On What Matters In SEO As AI Accelerates Rapid Change via @sejournal, @coreydmorris
Failing to regularly monitor and analyze your data can lead to missed opportunities and make it difficult to identify and address issues on time. The post 7 Common Google Analytics 4 Configuration Mistakes To Avoid appeared first on Search Engine Journal .
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7 Common Google Analytics 4 Configuration Mistakes To Avoid via @sejournal, @vahandev
May 23
29
What exactly IS an API? They’re those things that you copy and paste long strange codes into Screaming Frog for links data on a Site Crawl, right
Visit link:
The Moz Links API: An Introduction
Experience the future of search with Google’s innovative Search Generative Experience (SGE) and explore the effectiveness of AI-powered overviews against standard SERP features. The post Google Search Generative Experience: A Look At SGE With 12 AI Overviews appeared first on Search Engine Journal .
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Google Search Generative Experience: A Look At SGE With 12 AI Overviews via @sejournal, @kristileilani