Fresh data reveals where AI search value is actually accumulating, and which companies may face painful down rounds. The post The Alpha Is Not LLM Monitoring appeared first on Search Engine Journal .
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The Alpha Is Not LLM Monitoring via @sejournal, @Kevin_Indig
Nov 25
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As engines favor synthesized answers over blue links, marketing leaders must rethink how content is built, validated, and measured. The post From Organic Search To AI Answers: How To Redesign SEO Content Workflows appeared first on Search Engine Journal .
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From Organic Search To AI Answers: How To Redesign SEO Content Workflows via @sejournal, @rio_seo
Google’s John Mueller says he doesn’t expect a noticeable SEO impact from a 100MB video that loads in the background after page content and images.
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Mueller: Background Video Loading Unlikely To Affect SEO via @sejournal, @MattGSouthern
Google may have pushed out a Google search ranking update over the past couple of days. Although the chatter was somewhat quiet, it picked up today and some of the tools are also picking up on an update. I suspect the update and volatility started a couple of days ago, maybe on Monday, November 24th.
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Thanksgiving Google Search Ranking Update Volatility
SE Ranking analyzed 129,000 domains to identify the top 20 factors driving ChatGPT citations. Backlinks, traffic, and trust scores ranked highest. The post New Data: Top Factors Influencing ChatGPT Citations appeared first on Search Engine Journal .
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New Data: Top Factors Influencing ChatGPT Citations via @sejournal, @MattGSouthern
Here is a recap of what happened in the search forums today…
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Daily Search Forum Recap: November 26, 2025
Google uploaded its Thanksgiving Doodle to the Google Search home page, google.com.
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Clicking Google’s Thanksgiving Doodle Goes To AI Mode
Google’s John Mueller made a joke about how next year, SEO companies will be offering GEO-Detox services as a billable line item after many of the SEO companies already billed their clients for GEO services.
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Google’s John Mueller Jokes On Future GEO-Detox SEO Billable Work
Google Ads has supported adding WhatsApp Messenger for a while to your ad extensions. Now, it seems Google is also rolling out support for more messaging apps, including Facebook Messenger and Zalo, the Vietnamese instant messaging multi-platform service.
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Google Ads Gains Facebook Messenger & Zalo Messenger
The Google local pack within the Google Search results changes, I think. When you click on the “More businesses” button at the bottom of the local pack, you aren’t taken into Google Maps anymore; you are taken to the Google Places tab
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Google Local Pack Links To Places Tab With Pagination Bug