Demand for SEO has been growing yearly based on Google Trends and Exploding Topics data. For many businesses, organic search reach is still a significant source of traffic, leads and sales. Despite this, there’s no visible optimism within the industry
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SEO is alive and kicking in 2023 – and beyond
It’s time for the SEO video recap; in this episode, I talk about how the February 2023 Google product reviews update finished rolling out on March 7th. I spoke about more flutters we saw this…
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Search News Buzz Video Recap: Google Feb Product Review Update Done, New Google Desktop Search Design, Discover & Helpful Content Update, Bard…
Do you know who you’re selling to – and, by extension, who you’re targeting in your content marketing? If you’re building a content strategy , you probably have done audience research to figure those things out. And, if you’ve done audience research, you’ve probably heard of personas, too.
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Do personas REALLY matter in content marketing?
In July and October of last year, we covered some interactive and visual knowledge panels in Google Search, both on mobile and desktop search. This might be a new variation of that, where Google has an image of the person and then overlays related people and their height on this panel.
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Google Mobile Search Knowledge Panels More Visual & Interactive Also
Not too long ago, John Mueller from Google blasted an agency for using a disavow file and now he is doubling down on that, adding on Twitter in response to disavow link services, saying, “Some people do things that they can bill, regardless of whether it’s needed or makes sense.”
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Google Double Downs On Not Using Link Disavow Files In A Bigger Way
In Google Search you can trigger the Google Translation widget. But now, Google is testing a G icon to let you “search for this on Google” from that translate widget in Google Search.
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Google Search Translation Tests Adding Search For This On Google
Google seems to be testing showing a date picker and occupancy selector for searches related to hotel queries.
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Google Search Tests Date & Occupancy Selector For Hotel Queries
Google now lets some reviewers leave reviews specifically recommending dishes from that restaurant. Customers can manually add the foods and dishes they recommend at that restaurant.
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Google Local Reviews Now Let Users Recommend Dishes
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Google’s Cherry, Lizzi and Daniel Holding Crawley
Compare your social media performance with brands in your industry in the 2023 Social Media Benchmarks Report. The post Social Media Engagement Rates Dropping Across Top Networks appeared first on Search Engine Journal .
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Social Media Engagement Rates Dropping Across Top Networks via @sejournal, @kristileilani