2022 was a wild ride and we’re not just talking about NyQuil chicken or the slap heard ‘round the world at the Oscars. The digital marketing world was inundated with a new Chief twit, old platforms making comebacks (enter Microsoft), and more campaign automation features then we really care for
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PPC 2022 in review: Performance Max, Apple Search, chaos at Twitter, and more
Showing up in local search is a great way to generate business, but what if you have multiple locations in different cities? The post How To Target Multiple Cities Without Hurting Your SEO appeared first on Search Engine Journal .
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How To Target Multiple Cities Without Hurting Your SEO via @sejournal, @lorenbaker
Learn what ChatGPT is and why it may become one of the most important tools of our time The post What is ChatGPT And How Can You Use It? appeared first on Search Engine Journal
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What is ChatGPT And How Can You Use It? via @sejournal, @martinibuster
Here is a recap of what happened in the search forums today…
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Daily Search Forum Recap: December 23, 2022
Google told us that we should not expect another Core update in 2022, so you can relax about that. Google said the helpful content update would take longer to roll out…
We’ve been covering a lot of Google user interface tests but here is a look at a revamped Google Search desktop interface including some of the tests we covered before. You see the new site links tests, the new people also ask tests, four rows of the Twitter carousel, related searches in three rows and more.
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Google Search Testing New Desktop Search User Interface Design
Google is testing displaying the new “sponsored” ad label on the desktop search results. Google launched the new sponsored ad label on mobile search two months ago and tested it also on Discover recently, and is now also testing it on the desktop interface.
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Google Tests Sponsored Label On Desktop Search Ads
Google is testing a new search feature to tell you more about a website. This is an “about” carousel that shows more information about a site, including information from the site itself and third-party sites.
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Google Tests About Carousel For Websites
Google is testing including the local business profile listings in Google Discover. There is this new section named “mentioned in this article” where Google can show the local business listing of companies that were noted in the article.
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Google Testing Displaying Local Business Profiles In Google Discover
Google’s advice since Penguin 4.0 was that you don’t need to disavow links since the links are neutralized and don’t end up helping or hurting you. In short, Google ignores those links. This even applies to when someone redirects a site that was penalized for spammy links to your site, said John Mueller of Google.
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Google: Ignore Spammy Links Even When A Whole Penalized Site Is Redirected To You