Ex-Googler offers opinion that uptick in featured snippets is because Google is “concerned about some of the low-quality experiences out on the web” The post Ex-Googler On Featured Snippets: Google is More Hesitant To Send Users Out Into The Web appeared first on Search Engine Journal .
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Got a lot of local SEO stuff for you, including longer…
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Daily Search Forum Recap: November 29, 2022
As 2022 winds down, marketers are being asked to focus on efficiency and “do more with less.” The most successful have leveraged tools such as calculated metrics, artificial intelligence and real-time insights. In this webinar, learn how a financial institution with over 21 million active customers connects its customer data, segments audiences faster and delivers personalized experiences in real time. Join Salesforce in this free webinar and learn real use cases on finding success and business results by sending fewer communications that are more relevant and targeted.
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Webinar: Do more with less to get ahead in 2023 by Cynthia Ramsaran
Google is testing various headlines for the Local Service Ads. Two of them show the “Ads” label and one does not, while they all test different headlines for the ad listings.
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Google Local Service Ads Heading Label Tests
The new Google Business Profile interface in Google Search to update your local listing can show the previous location your business was listed at before you tried to move that location. I believe the old interface would show you a map pin of your current location as you try to move it but it would not label it as “previous.”
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Google Business Profile Can Notate Previous Location
Google may now show you the time it takes to review a requested edit in Google Business Profiles. So if you edit, let’s say, your business category, Google may show you that this type of edit takes about 10 minutes to be reviewed by someone at Google.
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Google Business Profiles Now Showing Review Time For Some Edits
Joy Hawkins team did another small local ranking study in Google and found that the longer reviews, the wordier reviews, tend to rank towards the top of the reviews and also stay there for longer.
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Study: Longer Reviews Stay At The Top Of Google Local Listings Longer
Google is testing the Things to know search refinement expander feature in a carousel format. Normally, the Things to know is in this list format but here Google is testing it in a carousel format.
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Google Tests Carousel Format For Things To Know
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Microsoft makes three predictions for product categories that will increase ad clicks in the new year and advises how to optimize campaigns accordingly. The post Microsoft Makes 3 Predictions For PPC Trends In The New Year appeared first on Search Engine Journal
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Microsoft Makes 3 Predictions For PPC Trends In The New Year via @sejournal, @MattGSouthern
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Lizzi Sassman’s Dog Co-Stars With John Mueller In Google Video