My sister has an uncanny ability to buy the perfect present for everyone in her life. Every time she gives me a gift, I’m surprised at how thoroughly perfect it is — and most of the time, I didn’t even realize I wanted whatever it was she got me.
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How B2B Brands Can Elevate Their Marketing by Aligning with Audience Passions
Image SEO is an intriguing niche because of the immediate impression images make when viewed. Read on and I will share a comprehensive overview of my image SEO “secret manual.” In this article: The impact of images .
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Advanced image SEO: A secret manual
In part one, we go through Jeff Ferguson’s long history in search marketing. In part two, we pick up with him starting his own agency
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Vlog #209: Jeff Ferguson On Issues With SEO Studies & Ranking Factor Studies
If you’re intimidated by writing any piece of content longer than 1,000 words, don’t be. Long-form content can be just as straightforward as dashing off a 500-word piece.
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How to write long-form content: 7 smart steps and examples
There may have been another unconfirmed Google search ranking algorithm update – this one also on the weekend, around February 4th, maybe kicking off on February 3rd. I am seeing signs from both chatter within the SEO community, and also, some of the tools are showing big swings around February 4th.
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Unconfirmed Google Search Ranking Algorithm Update On February 4th
Google has clarified in its search developer documents that JSON-LD, Microdata and RDFa are all fully supported forms for structured data and Google Search.
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Google: JSON-LD, Microdata & RDFa Are All Equally Fine For Structured Data
Google has confirmed that its latest efforts to filter out local reviews against its policies and guidelines went too far. Google, over the next few weeks, is working to restore the policy-abiding reviews that were removed by its automated systems as false positives.
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Google Local Review Filters Removed Many Legit Reviews, Google Restoring Reviews
Google is testing a new design for the mobile search result snippets. Google is boxing in the snippet, the description text, of a specific listing in a gray-shaded curved box.
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Google Tests Gray Boxed Snippets In Search Mobile
Google’s John Mueller was asked again about if you should translate the content of the URL itself to the language of the content used on that page. John this time said, “translating parts of the URL per language is less critical for search.”
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Google: Translating URLs To Content Language Is Less Critical
Feb 23
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Google updated the structured data guidance to clarify why JSON-LD is preferred and to confirm that Microdata & RDFa are fine The post Google Updates Structured Data Guidance To Clarify Supported Formats appeared first on Search Engine Journal .
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Google Updates Structured Data Guidance To Clarify Supported Formats via @sejournal, @martinibuster