Google seems to be testing a new local finder for local queries that trigger the local pack. Andy Simpson spotted this and posted some screencasts and screenshots on Twitter.
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Google Tests New Local Finder Design With Expanded Services Listing
There have been some complaints about using Performance Max with Google Ads with lead generation sites.
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Google Ads Performance Max Working On & Investing In Decreasing Invalid Leads
Oct 22
20
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Netted Google Ceiling
Google’s My Ad Center today will start rolling out to users, globally, to provide control over the kinds of ads they see across Google on Search, YouTube and Discover. New features and controls. The new My Ad Center controls will also allow you to block sensitive ads and learn more about the information used to personalize your ad experience.
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Google My Ad Center updates give users more, expanded controls
Google reserves the right to apply manual actions, better known as penalties, to websites it finds in violation of its Search Essentials (previously known as Google’s Webmaster Guidelines). The specific reasons and scope of manual actions can be manifold, and the actual impact may range from barely noticeable to utterly disastrous for a website’s presence in organic Google Search results.
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Google penalties, manual actions and notifications: A complete guide
To help business boost sales and raise awareness about their brand during the holidays, Google Ads is rolling out new seasonally-themed video ad templates.
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Google Ads Rolls Out 5 New Video Ad Templates via @sejournal, @MattGSouthern
Googlers discuss best practices about image filenames and reveal a surprising image SEO mistake to be aware of The post Google On Image Filenames & A Surprising SEO Mistake appeared first on Search Engine Journal .
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Google On Image Filenames & A Surprising SEO Mistake via @sejournal, @martinibuster
Learn how you can use machine learning’s progress in relevancy to tailor your content and link building strategy for a winning SEO performance.
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Link Building: How To Work Smarter, Not Harder With Machine Learning [Webinar] via @sejournal, @hethr_campbell
Keyword cannibalization can occur when multiple URLs on your site rank for the same keyword. This can become a problem for your website if you have multiple pages competing for the same keyword and one or more of your pages are underperforming. If you’re concerned your website is experiencing harmful keyword cannibalization, don’t panic! Join Conductor for a discussion on identifying keyword cannibalization and what steps you can take to resolve instances of harmful cannibalization on your website
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[Sponsored]: Webinar: An SEO guide to fixing keyword cannibalism
Here is a recap of what happened in the search forums today…
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Daily Search Forum Recap: October 19, 2022