Twitter adds Official badge, then Musk immediately kills it

Twitter has announced this week that there are now two different verification checkmarks you can have displayed on your profile. Then in response to one creator commenting that his “official” badge disappeared, Elon Musk announced, “I just killed it.” Twitter product liaison Esther Crawford posted about the new feature, noting the distinction between TwitterBlue subscribers and the “Official” badge.  A lot of folks have asked about how you'll be able to distinguish between @TwitterBlue subscribers with blue checkmarks and accounts that are verified as official, which is why we’re introducing the “Official” label to select accounts when we launch.

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Twitter adds Official badge, then Musk immediately kills it

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Most Of You Aren’t Leaving Twitter, Poll Results Show via @sejournal, @MattGSouthern

As SEOs and marketers discuss leaving Twitter for other platforms, we asked what your plans are. You told us you’re not leaving

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Most Of You Aren’t Leaving Twitter, Poll Results Show via @sejournal, @MattGSouthern

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What stakeholders should expect from SEO

SEO is a long-term play and requires patience.

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What stakeholders should expect from SEO

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SEO Tricks Make Browsing The Web For The Visually Impaired Really Bad…

John Mueller shared on Mastodon that he met with someone who relies on screen readers to consume the web.

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SEO Tricks Make Browsing The Web For The Visually Impaired Really Bad…

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Google Updates Help Documentation To Say Using JavaScript For Links Can Be Fine

Google has added a single “note” to the create crawlable links help documentation to say that links generated by JavaScript, where the link is visible, can be crawled by Google. Google added this line “Note that links are also crawlable when you use JavaScript to insert them into a page dynamically as long as it uses the markup shown above.”

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Google Updates Help Documentation To Say Using JavaScript For Links Can Be Fine

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Google: Work On The Larger SEO Issues Before The One Off Issues

Google’s John Mueller recommended the obvious (as I write this I am asking myself why write it but hey, sometimes the obvious needs to be reminded). If you have SEO work to do, do the work that is a larger problem before you do the smaller ones, like the one-offs.

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Google: Work On The Larger SEO Issues Before The One Off Issues

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Google Local Finder Auto-Play Video Thumbnails

Google has recently, estimates are in the past few weeks, added auto-play video thumbnails in the local finder on mobile. Allie Margeson spotted this and posted a video of it in action on Twitter, which I will embed below.

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Google Local Finder Auto-Play Video Thumbnails

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Google: Child Elements Don’t Count Towards Sitemap URL Limit

Google has updated the sitemap section of the localized pages search help documentation to say that “Child elements don’t count towards the URL limit for sitemaps.”

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Google: Child Elements Don’t Count Towards Sitemap URL Limit

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Katie Couric At Google

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Katie Couric At Google

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5 New Search Opportunities B2B Marketers Need To Know In 2023

What do B2B marketers need to know about search in 2023? B2B marketing and search have always had a complex relationship, and 2023 will undoubtedly see new shifts arise in numerous areas, from how search engines deal with human versus artificial intelligence (AI)-generated content, to indexing a partially or fully-siloed metaverse, combating dwindling organic search opportunities, where to best invest paid search advertising dollars, and key SEO fine tuning challenges. Let’s turn our attention to each of these five areas of search in B2B marketing, and take a look at the changes marketers will need to adapt to in 2023 and beyond

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5 New Search Opportunities B2B Marketers Need To Know In 2023