When A Search Query Becomes A Standing Instruction via @sejournal, @MattGSouthern

Google’s AI Mode monitoring and OpenAI’s dots keep requests active, with different tasks, sources, controls, and questions about site visibility. The post When A Search Query Becomes A Standing Instruction appeared first on Search Engine Journal .

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When A Search Query Becomes A Standing Instruction via @sejournal, @MattGSouthern

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Google Loyalty Customer Match Expands To AI Mode & More Regions

Google made several changes to the about merchant loyalty program within the Google Merchant Center help documentation. The key changes are that Loyalty Customer Match expanded to AI Mode and Gemini and to more regions, but there are even more changes noted in the help documentation.

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Google Loyalty Customer Match Expands To AI Mode & More Regions

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Google Tests URL Tracking Parameters To AI Overviews & AI Mode

Google seems to be testing adding tracking parameters to the link URLs within AI Overviews. If this rolls out fully, this will help you decipher when you get a click from an AI Overview in Google Search or just a click from the main Google Search web results.

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Google Tests URL Tracking Parameters To AI Overviews & AI Mode

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Google Local Service Ads Hiding Phone Number By Default

Google Local Service Ads seems to hide the phone number until you hover your mouse over the ad. I am not sure if this is new or not, but there is a big button that says “Get phone number” which is not needed because the phone number does show up as soon as you move your mouse near the ad.

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Google Local Service Ads Hiding Phone Number By Default

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Bing Product Results With Recommended By Section

Microsoft Bing is testing a new’ish section labeled “Recommended by” followed by the company making the recommendations.

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Bing Product Results With Recommended By Section

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Google Ads Sponsored Products Results Missing Images

Google Ads may have a bug or maybe it is testing, not showing images on sponsored product results. You can see from the screenshot below, the images that are generally shown above the ad titles and descriptions are missing from the Sponsored products carousel in Google Search.

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Google Ads Sponsored Products Results Missing Images

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Google Ads Sitelinks Format In AI Mode

Google Ads show up a lot within AI Mode these days and with that, Google is testing various ad formats to see which formats get the highest click-through rate (unlike links in AI Mode).

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Google Ads Sitelinks Format In AI Mode

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Google Ads To Allow Some Advertisers To Use Different Business Names

Google Ads will update its business name policy to allow some advertisers to use a business name that differs from the ad’s destination domain. This is limited to certain cases, specifically three cases and it also excludes advertisers who are not the direct verified brand.

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Google Ads To Allow Some Advertisers To Use Different Business Names

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Google Helpful Content Doc With New Main Content & EOT/SA Sections

Google has updated the creating helpful, reliable, people-first content help document to primarily add two new sections.

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Google Helpful Content Doc With New Main Content & EOT/SA Sections

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Google: Manually Factcheck & Review AI-Generated Content For Accuracy

Google has updated Google Search’s “guidance on using generative AI content on your website” document to tell those who use AI-generated content to “manually factcheck and review all AI-generated content for accuracy and trustworthiness before publishing.”

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Google: Manually Factcheck & Review AI-Generated Content For Accuracy

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