Google’s Search Relations team shares which HTTP status codes matter most for SEO. Learn how redirects, 1xx codes, and network errors impact your site’s performance. The post HTTP Status Codes Google Cares About (And Those It Ignores) appeared first on Search Engine Journal
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HTTP Status Codes Google Cares About (And Those It Ignores) via @sejournal, @MattGSouthern
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
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Daily Search Forum Recap: May 15, 2025
Tariffs affect product costs and ad performance. This month’s Ask A PPC outlines their direct impact on PPC metrics, conversion rates, and bidding strategies. The post Ask A PPC: How Will The Tariffs Impact My PPC Campaigns?
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Ask A PPC: How Will The Tariffs Impact My PPC Campaigns? via @sejournal, @navahf
Another Google court document from the DOJ trial showed that Google said it is currently rethinking its entire search stack, from the ground up, with LLMs playing a more fundamental role.
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Google Rethinking Search Stack From Ground Up With LLMs
The details from the DOJ and Google monopoly case hearing exhibits just keep on flowing and with that, we have another mention of how Google does look at clicks from the search results.
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Google Doc: Link Position & Click Bias Ranking Bias Adjustment
Earlier this month, Google updated its Ads Transparency policy to specify that it will display the payment profile name as the payer name for verified advertisers. Well, now we are starting to see a new section that says “Ads funded by” on the “My Ad Center” section of the search ads.
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Google Ads New "Ads Funded By" Details
Google is rolling out device targeting controls and features within Google Ads Performance Max campaigns. We knew this was coming and now it seems to be rolling out to some (not all) advertisers. This allows you to target based on device type, such as computers, mobile phones, tablets and/or TV screens.
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Google Ads Device Targeting Controls For Performance Max Campaigns
Google is testing showing the vertical search category a query belongs to in its autocomplete search suggestions.
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Google Search Tests Vertical Search Labels In Autocomplete
Google is testing a new sub or secondary menu under the search bar in Google Search. This secondary menu, or sub-menu, is below the main search vertical options and is missing the bubble format that we’ve seen Google use for this sub-menu.
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Google Search Testing New Sub/Second Menu
Why relying on referral traffic may create an SEO weakness that can undermine long-term growth. The post How Referral Traffic Undermines Long-Term Brand Growth appeared first on Search Engine Journal
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How Referral Traffic Undermines Long-Term Brand Growth via @sejournal, @martinibuster