Google Ads appears to be testing a new QR codes ad extensions. Scanning the QR code lets consumers instantly call a number provided by a business or brand
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Google tests scan-to-call QR codes and extra images on sponsored ads
Historically, PPC marketers are accustomed to spending hours behind a spreadsheet crunching numbers, analyzing bid models, finding statistical significance for test results, and carefully plotting the next move.
YouTube is launching a new analytics report to show your new and returning viewers by format type. What it looks like. You will find it on the Content > All tab in YouTube analytics
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YouTube launching New and Returning Viewers by Format report
I posted a poll on Twitter asking if SEOs thoughts on Google Analytics 4 (GA4).
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75% Of SEOs Are Not Happy With Google Analytics 4 (GA4)
Google has added a new option in the Google Business Profile appeal for “Fix photo that doesn’t show.” This means you can submit a support request for when you know a photo is not showing up on your Google Business Profile and you want it to.
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Google Business Profiles Adds "Fix Photo That Doesn’t Show" To Appeal Form
Google is testing a new phone ad extension that lets you scan a QR code on your phone to call the number. Also, you can see three images across the ad, which is also a test.
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Google Ads Tests Scan To Call QR Code Extension
Google’s John Mueller said trying to provide a good user experience but not succeeding will not result in any ranking benefit in Google Search. John said during office hours at the 9:29 minute mark, “What matters for Google is not that a website is attempting to give users a good page experience but rather if it’s actually giving users a good page experience.”
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Google: No Points For Trying To Provide A Good User Experience
Google has released a minor release for its Google Ads API, version 14.1. This comes just about two months after version 14 was released. New in 14.1 includes new recommendation types, more search terms insights support, and much more, the full list is below.
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Google Ads API Version 14.1 Now Available
Google is now saying that its new Local Service Ads guidelines are faster for reviews and also more flexible by allowing more creative images. What that really means, well, time will tell, but that is what Google is emailing local advertisers.
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Google Local Service Ads Photo Guidelines Now Faster Reviews & More Creative
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In this guide, we’ll cover some of the risks of using ChatGPT for law firm website content writing – and what to use instead. The post 5 Reasons You Shouldn’t Use ChatGPT for Legal Website Content appeared first on Search Engine Journal .
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5 Reasons You Shouldn’t Use ChatGPT for Legal Website Content via @sejournal, @xandervalencia