Long-form content doesn’t fail because it’s weak. It fails because LLMs lose the middle. This article explains how to engineer it to survive.
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Why AI Misreads The Middle Of Your Best Pages via @sejournal, @DuaneForrester
Dive into the discussions around SEO adaptations and LLM impact on the industry with host Shelley Walsh and industry veteran Grant Simmons. The post 35-Year SEO Veteran: Great SEO Is Good GEO — But Not Everyone’s Been Doing Great SEO appeared first on Search Engine Journal .
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35-Year SEO Veteran: Great SEO Is Good GEO — But Not Everyone’s Been Doing Great SEO via @sejournal, @theshelleywalsh
Feb 26
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This week’s Ask a PPC explains why goal-based bidding can overspend budgets and how ROAS, CPA, and pacing actually behave inside ad auctions. The post Why Do Budgets Overspend Even With A Target ROAS or CPA? – Ask A PPC appeared first on Search Engine Journal
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Why Do Budgets Overspend Even With A Target ROAS or CPA? – Ask A PPC via @sejournal, @navahf
Google has added 53 new languages to AI Mode, which means the AI Mode works in just under 100 languages. This was announced by Nick Fox from Google on X yesterday.
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Google AI Mode Works In 53 New Languages
Google’s John Mueller responded to a concern about having bad title tags and how that might impact your site in Google Search. He said on Bluesky “I don’t think our systems have a “we don’t like this one guy’s titles” filter.”
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Google: We Do Not Have A Bad Title Algorithm Filter Of Sorts
There has been an uptick in complaints from businesses around Google local reviews disappearing or being removed. We had something similar last October and it was fixed in December and now I am seeing more complaints about reviews going missing.
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Complaints Over Google Reviews Being Removed Again
The other day, Google released the Google Search Console AI-powered configuration tool and we continued to wonder when the other features, like branded queries and the social channels would go live.
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Google Search Console Still Testing Branded Queries & Social Channels Feature
The other day, Google released the Google Search Console AI-powered configuration tool and we continued to wonder when the other features, like branded queries and the social channels would go live. Well, Google’s John Mueller confirmed Google is still testing those two features before they are more fully rolled out to more users.
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Google Search Console Still Testing Branded Queries & Social Channels Feature
Google is rolling out an update for Google Ads advertisers to certify for some cryptocurrency and complex speculative financial products. This is “incrementally to all advertisers over a period of time and not all advertisers and certification applications will be affected immediately,” Google wrote.
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Google Ads Updates Certification Process For Cryptocurrency
Feb 26
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Peec AI analyzed fan-out queries from 10M+ ChatGPT prompts and found 43% of background searches ran in English, even for non-English prompts. The post ChatGPT Search Often Switches To English In Fan-Out Queries: Report appeared first on Search Engine Journal
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ChatGPT Search Often Switches To English In Fan-Out Queries: Report via @sejournal, @MattGSouthern