Unicorn sightings: The people who love Google Analytics 4 and why

Google Analytics 4 is better than Universal Analytics –

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How to combine Excel and AI for keyword research

Keyword research is the compass that guides SEO strategies.

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Beyond keywords: How entities impact modern SEO strategies

The transition from “search engine 2.0” to “search engine 3.0” has brought significant changes, particularly with the introduction of entities. This article explores these shifts, the impact of entities on modern SEO and how to adapt your strategies to thrive in this new era.

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Google Merchant Center Automated Discounts Fully Live

Google Merchant Center seems to be rolling out its old beta feature named automated discounts.

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Google Merchant Center Automated Discounts Fully Live

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Google Ads To Remove Examples From Legal Requirements Policies

Next month, Google Ads will remove the examples it provides in its Google Ads Legal Requirements policy. Google posted that on August 7, 2023, it will no longer list examples on the page.

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Google Ads To Remove Examples From Legal Requirements Policies

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Edits To Your Local Service Ads Will Update Your Google Business Profile

Now when you update your business hours, and maybe other information, on your Google Local Service Ads, those updates will be synced up with your Google Business Profiles within 24 hours.

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Edits To Your Local Service Ads Will Update Your Google Business Profile

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Test: Google Top Stories With Author Names

It looks like Google is testing placing author names in the top stories carousel within the mobile search results.

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Test: Google Top Stories With Author Names

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Google: It Doesn’t Matter If You Use Blog Folders For URLs & We’re Not Wrong

Google’s John Mueller said it doesn’t matter either way if you put your blog posts on a subfolder of /blog or just on the root directory of the site, without the /blog.

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Google: It Doesn’t Matter If You Use Blog Folders For URLs & We’re Not Wrong

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Google Orchestra Gets Guinness World Records

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Google Orchestra Gets Guinness World Records

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How To Use ChatGPT To Be More Productive & Creative via @sejournal, @andybetts1

Whether you need fresh marketing angles, captivating headlines, or engaging social media posts, ChatGPT is there to inspire, support, and refine your ideas.

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How To Use ChatGPT To Be More Productive & Creative via @sejournal, @andybetts1

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