Danger! Don’t Optimize Presentations to Suck. Image via Shutterstock Over the past 5 years I’ve given a few hundred presentations in front of crowds from 10 to 1,000

Microsoft announced they have made major updates to the Bing Apps for Windows 8 across most of their apps including News, Finance, Weather, Sports, Maps and Travel. The video below walks you through the changes, but here are some highlights of the core changes to each section. News: You can now…

As a product manager at Bing Ads, I spend much of my time better understanding customers’ needs by collecting feedback from the PPC community, studying industry trends, and diagnosing campaign performance. Across these mediums, I found a set of distinguishing characters among campaigns which dominate their vertical in impressions and clicks. I would like to Author information Ping Jen The post A Portrait of High Performing Campaigns appeared first on Search Engine Journal

One of the most popular (and dangerous) to build a bunch of links quickly is by using a link network. Here’s how you can better understand what a network is, how to identify networked sites, and whether those easy links are too good to be true.

Ever since Google “pandalized” the rankings of many sites, the mantra of many publishers and search marketers has been “content, content, content.” Wise words: the now ongoing Panda updates are designed to reward websites that offer valuable information and penalize sites… Please visit Search Engine Land for the full article.

Unruly Analytics is a real-time gauge for brands and agencies who want to know how well they’re doing in social video.

Another year of busted brackets, bets runs rampant, and anxious fans glued to NCAA college basketball action is in the books. So how did searches for each team and for the event as a whole change for the duration of the March Madness season?

Click fraud still occurs in paid search, and at some level always will. However, the engines do a solid job at monitoring the problem

Today, April 15, 2013 is a very memorable day for most Americans – being Tax Day. It is also the birthday of Leonhard Euler, a Swiss born mathematician who is known as probably the most influential and important mathematician of the 18th century…