SmarterContent.org was born from the passion that we have as a team around marketing great content. The idea started with the fact we were beginning a re-branding process to reflect changes in the industry towards content marketing and more PR style approaches to online marketing. This is something we have seen happening for a while and is really Author information Adam Morgan Adam Morgan is a PPC expert, entrepreneur, blogger, and amiable guy.

A newly released white paper from Google claims the search engine can predict a movie’s opening weekend performance within 92 percent accuracy based on search query and paid click volume. After evaluating search and paid click data for 99 top box office films in 2012, Google correlated the… Please visit Search Engine Land for the full article.

Posted by David Mihm As a local business owner, it’s important for your business to be listed in Google’s search results. But how do you fix your business listing if the information is incorrect?

Posted by David Mihm As a local business owner, it’s important for your business to be listed in Google’s search results.

Here is a recap of what happened in the search forums today…

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Bing Pushes To Build Marketshare Through “Bing It On” For Faster Airport Wifi I got a surprise recently on my trip through Orange County’s John…

Driving inbound leads from SEO, social media and PR makes sense for your clients, however it’s not an easy concept to sell. In this white paper, Optify explains the top 4 proof points needed to make a business case for your inbound marketing services.

Image credit StockVault I don’t think any writers sit down and intentionally write content that no one wants to share with their friends or link to in their posts. But the fact that there is so much mediocre content floating around the web tells us that many writers are simply going about link worthy content Author information Kristen Matthews Kristen Matthews is the marketing and community manager for GroupHigh in Boulder Colorado

Google authorship rich snippets are everywhere these days and they supposedly do help increase traffic to your web site by improving the visibility of your listing in the search results. But can they help you rank higher…

I got a surprise recently on my trip through Orange County’s John Wayne Airport. When I tapped into the free wifi there, I was offered a “premium connection speed upgrade” if I took Bing’s Bing It On challenge. It turns out Bing has been doing this in several airports since…