If you invest in SEO in any way, shape or form, then you’re almost certainly using some sort of metric to track the success of your campaign. The real question is this: Which metrics are you tracking, and are they the right metrics to track? Once Upon a Time During the first decade or so […] Author information Sam McRoberts Sam McRoberts is the Director of SEO at Point It by day, and the owner of VUDU Marketing by night, and has been involved in the online marketing world since 1999.

Google Maps announced this week on their Google+ page that you can now use “dynamic re-routing” on your Google Maps app while you are driving with GPS directions.

Yesterday we covered the poll results of those impacted by Penguin 2.0 and today I wanted to share the results from our June poll asking how many of you recovered from the Penguin 2.0 update…

In good news for PPC Excel enthusiasts, Bing Ads announced it is beta testing an Excel Add-In to manage campaign data and download and post directly to the Bing Ads data center.

Here is a recap of what happened in the search forums today…

As first spotted by Aaron Wall and mentioned on SEO Roundtable, Bing is now testing showing website previews and sitemap results directly from the instant search box: The Bing feature that is a drop down sitemap on brand queries right from the homepage search box (no SERP page) pic.twitter.com/z5BgK4Yz0R — aaron wall (@aaronwall) September 4, […] Author information Kelsey Jones Search & Social Consultant at MoxieDot. Kelsey Jones helps clients around the world grow their social media, content, and search marketing presence.

The former Formula One president wants Google to create a special algorithm to detect and delete certain content – specifically, of him participating in an S&M party. Google says doing so would create an “unprecedented new Internet censorship tool.”

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing To Include Local Product Inventory In Search Results Yesterday Microsoft and Local Corporation announced a deal in which the latter’s Krillion local…

In an announcement made yesterday, Microsoft and Local Corporation signed an agreement to provide location-based inventory data for Bing. Local Corporation’s Krillion shopping data platform will be helping to power Bing’s local product search results by letting users know whether or not participating retailers have products in stock. At this time the list of participating […] Author information Matt Southern Matt Southern is a marketing, communications and public relations professional.